TAKE THIS McJOB AND SHOVE IT
Campus job recruiters are suffering a generation gap. Boomer-age recruiters, no strangers to conflicts with elders, don't connect with today's college grads. Or so says a new study by New York-based Hanigan Consulting Group of 200 graduating seniors and recruiters from 100 large companies.
Recruiters see Generation X job hopefuls as intent on instant gratification, says Maury Hanigan, head of the firm. The older set stresses paying dues and focusing on long-term career growth. But young grads, she says, "assume they will be laid off." So they aren't content to serve time in drone jobs--and want to build marketable skills as quickly as they can. Employers, says Hanigan, respond: "You short-term-thinking, self-centered kid, you."
These misunderstandings are expensive, since they result in wasted time and money for employers. This past spring hiring season, only 38% of job offers were accepted, down from 60% in 1989. Hiring is way down from the late 1980s, so Hanigan says recruiters are concentrating only on the very top students. Many of this elite group, though, have several offers and can afford to be picky.Charlie Green