Wondering which employers are on business students' must-have list? Universum surveyed more than 65,000 U.S. college students to find out. In the slides that follow, you can see how popular employers are with students in different majors.
The most popular employers for business students this year are a good reflection of what is important to a 22-year-old in 2013. First, tech companies fare very well on the list. Google (GOOG) ranks No. 1 overall, and Apple (AAPL), Amazon (AMZN), and Facebook (FB) follow closely behind, at Nos. 3, 14, and 18, respectively.
Popular specialty accessory retailers such as Louis Vuitton (MC:FP), at No. 33, and Coach (COH), at 36, figure prominently, as do well-known brands the students grew up with—No. 2 Disney (DIS), No. 12 Coca-Cola (C), and No. 20 Procter & Gamble (PG). New companies on the list this year include Nordstrom (JWN), NBCUniversal, H&M (HMB:SS) and MGM Resorts International (MGM).
Note: Data are based on a survey of more than 75,000 U.S. college students conducted by Universum from December 2012 to March 2013. The slide order was determined by 20,812 business student responses. Figure in parenthesis following ranks indicates change from 2012; positive numbers indicate a move up the ranking, while negative numbers denote a move down the ranking. Employee head count provided by Bloomberg or the employers. NA=not available. NC=no change. NR=not ranked. Data: Universum