Bloomberg the Company

Bloomberg Anywhere Login


Connecting decision makers to a dynamic network of information, people and ideas, Bloomberg quickly and accurately delivers business and financial information, news and insight around the world.


Financial Products

Enterprise Products


Customer Support

  • Americas

    +1 212 318 2000

  • Europe, Middle East, & Africa

    +44 20 7330 7500

  • Asia Pacific

    +65 6212 1000

Follow Us

Industry Products

On-Court NBA Advertising?

The NBA and its owners are considering putting sponsor names on player jerseys. Here's how four sports marketers would pair the top 10 NBA teams (as ranked by Forbes franchise value) with an ideal sponsor. Some are obvious branding opportunities off a name (the Phoenix Suns and First Solar (FSLR), the Chicago Bulls and Red Bull); others are a regional play (Houston Rockets and Exxon Mobil (XOM), the Boston Celtics and Dunkin Donuts, Golden State Warriors and Google (GOOG)).

blog comments powered by Disqus