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Carmine Gallo


Carmine Gallo is the communication skills coach for the world's most admired brands. He is a popular speaker and the author of several books including The Presentation Secrets of Steve Jobs and The Innovation Secrets of Steve Jobs. More of Gallo's columns are available in his biweekly series.

Carmine Gallo

Articles by Carmine Gallo


  • An Inspiring Leader Is an Optimistic One
    But don't mistake rational optimism for false hope. In uncertain times, people wish to hear a candid assessment, followed by a strategy and a vision
  • The $200,000 Presentation
    Before you pay for all the bells and whistles to try to win new business, be sure to spend time on the people doing the presenting
  • Sell More by Saying Less
    In a world awash in information, it's more important than ever to get straight to the point
  • Enhance Your Brand with Video
    Take a cue from Zurich Financial Services' James Schiro and Cisco's John Chambers. Use cheap videos to communicate with employees and customers
  • How to Sell More Than a Product
    In a coffee showdown with McDonald's, Starbucks' tried—and—true strategy has a lesson for entrepreneurs: Don't sell products. Sell an "experience"




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