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Aaron Ricadela


Aaron Ricadela is a reporter for Bloomberg News and Bloomberg Businessweek in Frankfurt. Previously, he edited online technology and science coverage from Bloomberg Businessweek’s San Francisco bureau. He was an editor-at-large at InformationWeek. His work has also appeared in the New York Times, Wired, and Germany’s Focus magazine and Die Süddeutsche Zeitung. In 2003, Ricadela was awarded an Arthur F. Burns fellowship from the International Center for Journalists. He holds an MBA from the University of Wisconsin-Madison and a BA in English and journalism from the University of Massachusetts-Amherst.

Aaron Ricadela

Articles by Aaron Ricadela


  • Dell: No Relief in Sight
    Dell's first-quarter sales and profit were down, with a grim outlook on the PC market. But with $10 billion in cash, it could ramp up its M&A
  • What's Holding Back Google Apps?
    The search giant aims to compete in business software with Google Apps. But some clients fret over storing data on its servers—and its rivals are big
  • Intel: Antitrust Troubles Ahead?
    Expected sanctions in Europe and Uncle Sam's tough new antitrust stance may presage more aggressive U.S. scrutiny of the world's No. 1 chipmaker
  • HP's CloudPrint Heads into BlackBerrys
    HP Labs' e-mail winner CloudPrint came out of the labs' old ad hoc development process even as R&D chief Prith Banerjee pursues a more disciplined approach
  • Foodies Will Welcome Foodzie
    The online specialty grocer is trying to help artisan food producers jump from local farmers' markets to virtual store shelves