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When the World Cup Is On, Stock Markets Go Quiet


With the World Cup well underway, it’s no surprise that workers everywhere—even financial types—are paying more attention to the games than to their jobs. One way of measuring the global epidemic of distraction is to look at plunges in stock market trading volumes. The European Central Bank analyzed data from the 2010 World Cup showing significant drops in trading during all games. The effect was especially pronounced when the traders’ own country was on the field.

With Uruguay celebrating victory over England on Thursday, trading might pick up
Giorgi is a data researcher and visual journalist for Bloomberg Businessweek.
Eric-chemi
Chemi is head of research for Businessweek and Bloomberg TV.

The Aging of Abercrombie & Fitch
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