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Swifto, a Dog-Walking Service With an App for Real-Time Updates


While many dog walkers provide owners with extensive reports, New York startup Swifto keeps them updated in real time. Founder Penina First’s app uses geolocation to track the pups on the company’s website, and the walkers send texts with the minutiae of each trip.

Olga_kharif1
Kharif is a reporter for Bloomberg News and Bloomberg Businessweek in Portland, Ore.

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