How Marketing Turned the EpiPen Into a Billion-Dollar Business
Mylan’s marketing turned the allergy device into a must-have.
Uber’s Plan to Keep Driver Complaints Out of Court
The company bets on an arbitration clause in a drivers’ rights case.
Texas Roadhouse Age Discrimination Lawsuit Could Affect Hiring Practices
The EEOC says the chain passes over older job applicants.
Tesla Asked Women What They Wanted and Came Up With Model X SUV
What I Wear to Work: Mirum’s Davee Ek
An office manager by day and a fashion blogger by night.
How Apple Built 3D Touch
The grinding work behind a single iPhone feature.
StoreDot’s One-Minute Phone Charge
A phone battery that charges in 60 seconds.
How Warner Bros. Battled Its Way to No. 1 in Video Games
Batman and Gandalf are fighting flying monkeys in Oz. Suddenly, Scooby-Doo comes to their rescue, racing down the Yellow Brick Road in the DeLorean from “Back to Future.”
China VCs Are Going Crazy for Girl Groups
The 119-member SNH48 is one of the country’s top musical acts
Box Tries a Little Repackaging
The small file-sharing company is leaning on big partners.
Must See Videos
Digital Ads Reach Bots Not Eyeballs in Traffic Scam
Bloomberg's Mike Riley examines the use of bots to view digital ads online in order to drive up fake internet traffic to demand more as dollars. He speaks on "Bloomberg Markets." (Source: Bloomberg)
See the World's Greenest Office Building: The Edge
The Edge, in Amsterdam, is officially the greenest office building in the world. It's also the testing ground for a radical, highly connected new way of working, where employees have no set workspaces and can dial in their individual climate and lighting preferences via an app. Businessweek's Tom Randall got a first-hand look at the inner workings of this office of the future. (Video by: Justin Beach, Brandon Lisy, Alan Jeffries) (Source: Bloomberg) (Corrects company name in video.)
Charge Your Smart Phone in One Minute? Here's How
Storedot Co-founder and CEO Doron Myersdorf discusses his new fast-charging smartphone battery, how it works and how quickly it will charge your smartphone. He speaks to Bloomberg's Rishaad Salamat on "Trending Business." (Source: Bloomberg)
How Cattle Farmers Survive World's Worst Drought
Eighty percent of Queensland is affected by water shortages, putting particular stress on Australia's cattle industry. To save their cattle ranchers are culling herds, using trees for fodder, and digging deep wells for water. (Video by Giulio Tami) (Description updated for clarity.) (Source: Bloomberg)
How Apple's Design Studio Made 3D Touch Technology
Bloomberg Chief Content Officer Josh Tyrangiel talks about his Bloomberg Businessweek cover story on Apple's 3D Touch technology with Erik Schatzker. (Source: Bloomberg)
Focus On/Design
Masters of the Small Canvas
Drawing icons and emoticons for screens of all sizes.
Who Needs an Interface Anyway?
Startups are piggybacking on text messaging to launch services.
A Hadid Spaceship Lands in New York
The Anglo-Iraqi architect’s condo looks over a prime tourist spot.
Floating City Apps: A Lifeline for Slums
Dutch architecture firm Waterstudio uses shipping containers to build structures that benefit people living in flood-ravaged shantytowns.
Portuguese Shoemakers Get Fancy
Companies threatened by China bet on Italian-grade quality and speed
McRevolt: The Frustrating Life of the McDonald’s Franchisee
Not lovin’ it
U.S. Looks at Airline Investors for Evidence of Fare Collusion
U.S. antitrust officials investigating whether the nation’s four largest airlines colluded on pricing are looking at executives’ communications -- not only with each other, but also with their biggest shareholders.
The Surprisingly Big Market for Sand Just Collapsed
In New Auburn, Wisconsin, a desolate, little outpost carved from the rolling pine-tree forests that run into Lake Superior, the collapse in oil is wreaking havoc on every aspect of the economy.
Bob Diamond Stumbles on Road to Redemption in African Banking
Robert Diamond has had some grand ideas in his time, and this may be his grandest yet.
Was Tom Hayes Running the Biggest Financial Conspiracy in History?
Or just taking the fall for one?
West Elm’s Office Furniture: Make Yourself at Home at Work
West Elm attempts to sell American companies souped-up versions of its twee apartment furnishings.
Lean In? How About Lean Back
Anne-Marie Slaughter offers an alternative to Sheryl Sandberg’s solutions for work-life balance.
Can Joy Behar Save The View?
ABC anoints old talent to save the once-thriving show
Technical Support: Work Clothes You Can Climb Mountains In
The best performance-oriented pieces from brands that make office clothes designed to hold up outdoors.
Mixed Drinks for the Masses
Humble canned cocktails for a happier happy hour.