Microsoft Share Price and Google Employment Interest

    I have been messing about this week with Google’s new Correlate tool, a way of tying data about the real world to Google search patterns. I have found one of the more entertaining correlations yet. If you load Google Correlate up with 10 years of Microsoft’s flat-lining share price — MSFT essentially hasn’t moved since 2001 — and ask Google Correlate for the things most correlated to that, you can get an amusing result.

    Here are the top 10 correlated searches. Number one? Google job interview questions. You just can’t make this stuff up.

    Msft chart

    For those of you looking to dive deeper, here is the full graph of 10-year trends in Microsoft’s share price versus the pattern of people searching on Google for information about employment there.

    Msft chart 2

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    Reader Comments (5)

    srw May 28, 2011 2:15 PM ET

    What's the link? When I search for MSFT in the correlation tool I receive:

    # 0.8571msftr
    # 0.8282qqqq
    # 0.8167quote msft
    # 0.7909proquin
    # 0.7706wmt
    # 0.7612sbux
    # 0.7525slb
    # 0.7345fas 109
    # 0.7340thestreet
    # 0.7334glw

    Mike May 28, 2011 11:10 PM ET

    I would have guessed an inverse correlation...

    Defender of Intelligent Analysis May 28, 2011 11:56 PM ET

    Wouldn't you expect to see an inverse correlation if, and this is a big if, there is causation like that you speak of? The graph above looks like a positive correlation, which disproves your thesis either way. You just can’t make this stuff up, indeed.

    T May 31, 2011 9:38 AM ET

    Cool chart, but I am willing to bet this is a classic case where both data series are correlated to a third data series that is the real causation (like when people find falsely interesting correlations between two data series merely bc both are increasing in time). In this case, I bet MSFT is correlated to GOOG, and GOOG's price being up is what causes people to interview. Although this would suggest, when all tech stocks are up and people want to interview with for high quality / hot tech jobs, they're looking to work for GOOG not MSFT, in which case the correlation actually demonstrates something interesting if not what you might initially predict..

    deejayoh Jun 01, 2011 8:09 PM ET

    @srw

    I got the same result as you.

    But read the top of Paul's chart:
    "User uploaded activity for MSFT".

    This does not sound like a search to search correlation

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    Paul Kedrosky is one of the preeminent financial market observers and author of the widely-read blog Infectious Greed. For this blog, Dr. Kedrosky will draw on his experience as a former technology analyst, institutional money manager, and venture capitalist to provide daily commentary on a variety of topics covering finance, current affairs, science, and yes, even the weather. Dr. Kedrosky is an active investor in public and private equities. Learn more about Paul Kedrosky
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