Wheel of Fortune and Banquet Frozen Meals Announce ‘Meal of Fortune’
48 Million Chances to Win!
OMAHA, Neb. -- August 27, 2014
Banquet®, a brand of ConAgra Foods (NYSE:CAG) and Wheel of Fortune, America’s
most-watched game show*, announced a nationwide watch, match and win
sweepstakes today that will award cash and other prizes to lucky winners.
Consumers can enter online/mail-in or by collecting game pieces found in
specially-marked packages of Banquet meals, pot pies and desserts.
“Since 1953, we’ve strived to deliver meals that provide value to our
consumers,” said John Plaso, vice president and general manager, ConAgra
Foods. “Our partnership with Wheel of Fortune helps us further deliver on that
promise in a fun, engaging way.”
“This is a natural marriage of two of America’s biggest brands, coming
together for maximum impact,” said Harry Friedman, executive producer of Wheel
of Fortune. “With our nationwide audience and Banquet’s tremendous consumer
base, people all over the country will have a chance to win.”
The promotion features nearly 48 million specially-marked Banquet frozen
dinners, each with a game piece and an online entry code. Consumers can visit
https://www.wheeloffortune.com/banquet to try and solve a puzzle to win
instant prizes such as free Banquet foods or cash prizes. During ‘Meal of
Fortune’ week, September 29 through October 3, players will have the chance to
match their game pieces to one of the special puzzles each night to win cash
prizes. Official rules, including how to enter and collect game pieces without
purchase, can be found here:
Wheel of Fortune is the most-watched first-run strip in syndication, averaging
nearly 11 million persons 2+ each night. *
For more than 60 years, Banquet has been serving families food you can always
feel good about. From Salisbury steak to chicken pot pies and crispy fried
chicken, you can count on Banquet to provide a wide variety of warm and
wholesome foods that are always affordable. There’s always something everyone
likes, since Banquet offers single- and family-serve entrees, pot pies, fruit
pies, snacks, breakfast sausage, and prepared chicken.
ABOUT CONAGRA FOODS
ConAgra Foods, Inc. (NYSE: CAG) is one of North America's largest packaged
food companies with branded and private branded food found in 99 percent of
America’s households, as well as a strong commercial foods business serving
restaurants and foodservice operations globally. Consumers can find recognized
brands such as Banquet®, Chef Boyardee®, Egg Beaters®, Healthy Choice®, Hebrew
National®, Hunt's®, Marie Callender's®, Orville Redenbacher's®, PAM®, Peter
Pan®, Reddi-wip®, Slim Jim®, Snack Pack® and many other ConAgra Foods brands,
along with food sold by ConAgra Foods under private brand labels, in grocery,
convenience, mass merchandise, club and drug stores. Additionally, ConAgra
Foods supplies frozen potato and sweet potato items as well as other
vegetable, spice, and bakery goods to commercial and foodservice customers.
ConAgra Foods operatesReadySetEat.com, an interactive recipe website that
provides consumers with easy dinner recipes and more. For more information,
please visit us at www.conagrafoods.com.
Wheel of Fortune, America’s number one game show,is produced by Sony Pictures
Television, a Sony Pictures Entertainment Company. The executive producer is
Harry Friedman. It is distributed domestically by CBS Television Distribution
and internationally by CBS Studios International, both units of CBS Corp.
*NSS, Live+SD AA(000); 2013/14 season-to-date, through 07/20/14; Persons 2+
Amy Morgan, 630-857-1120
Wheel of Fortune
Krista Ostensen, 310-244-6286
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