GE Capital Finances Vista Equity Partners’ Acquisition of AGDATA

  GE Capital Finances Vista Equity Partners’ Acquisition of AGDATA

Business Wire

NORWALK, Conn. -- August 13, 2014

GE Capital’s Telecom, Media and Technology (TMT) financing business announced
today it served as administrative agent on $69 million of senior secured
credit facilities to support the acquisition of AGDATA by Vista Equity
Partners. GE Capital Markets served as sole lead arranger and bookrunner on
these facilities.

“GE Capital provided us with a flexible financing structure and strong capital
commitment on this transaction. We look forward to our continued financing
relationship,” said Kevin Sofield, head of capital markets at Vista Equity

Headquartered in Charlotte, N.C., AGDATA provides data analytics and business
intelligence solutions to seed manufacturers, distributors, retailers and
farmers in the agriculture industry.

“We’re excited to support Vista and the AGDATA team as they continue to
develop data solutions for the agriculture industry,” said Matthew Fleming,
managing director with GE Capital’s TMT business.


Founded in 1985, AGDATA operates throughout the U.S. and Canada, enabling
agriculture and animal health industry participants to collect and analyze
complex sales data; develop and manage sophisticated marketing strategies; and
execute sales and marketing programs. Through its SaaS-based industry-standard
platforms, AGDATA is connecting the manufacturer and distribution channels
through grower-verified standardized data. For more information, please visit

About Vista Equity Partners

Vista Equity Partners, a U.S.-based private equity firm with offices in San
Francisco, Chicago and Austin, currently invests over $13 billion in
cumulative capital commitments in dynamic, successful technology-based
organizations led by world-class management teams with long-term perspective.
Vista is a value-added investor, contributing professional expertise and
multi-level support towards companies realizing their full potential. Vista’s
investment approach is anchored by a sizable long-term capital base,
experience in structuring technology-oriented transactions, and proven
management techniques that yield flexibility and opportunity in private equity
investing. For further information, please visit

About GE Capital, Telecom, Media and Technology

Providing more than $5.5 billion in financing in 2013 across 59 transactions,
GE Capital’s Telecom, Media and Technology (TMT) business is a leader in the
middle market, providing financing solutions to enable corporate growth,
acquisitions and balance sheet refinancings to companies in the following
industries: cable, towers, data centers, wireless, metro fiber, radio, TV,
digital media, education services and software. It also finances technology
companies that enable these industries.

GE Capital is ranked as the No. 1 U.S. bookrunner in the LBO and sponsored
mid-market segments. TMT senior originators have an average of 17 years of
sector expertise and 12 years of GE experience. For more information, visit

GE Capital offers consumers and businesses around the globe an array of
financial products and services. For more information, visit
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GE (NYSE:GE) works on things that matter. The best people and the best
technologies taking on the toughest challenges. Finding solutions in energy,
health and home, transportation and finance. Building, powering, moving and
curing the world. Not just imagining. Doing. GE works. For more information,
visit the company's website at


GE Capital, Sponsor Finance & TMT
Alexandra Abrams, 312-441-7356
GE Capital, Americas
Lisa Tibbitts, 203-956-4582
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