Volkswagen Group of America Redefines Driving Experience Through Cloud and Connected Intelligence Services

Volkswagen Group of America Redefines Driving Experience Through Cloud and 
Connected Intelligence Services 
FOR: Volkswagen Group of America 
AUGUST 6, 2014 
Volkswagen Group of America Redefines Driving Experience Through Cloud and
Connected Intelligence Services 
TRAVERSE CITY, MI --(Marketwired - August 06, 2014) -   As vehicle connectivity
and advanced assistance systems become a ubiquitous part of today's
driving experience, researchers at Volkswagen Group's Electronics Research
Laboratory (ERL) are developing intuitive forms of communications between
driver, car and the external environment. ERL researchers are leveraging three
elements crucial for connected driving -- the car, mobile devices and cloud. 
"The end-to-end user experience is the key success factor to providing
more connected intelligence services to our customers," said Chuhee Lee,
Deputy Director, Volkswagen Group of America, Electronics Research Laboratory.
"This means being in touch with customers in and out of the car using
cloud and connected devices, and ultimately designing a vehicle capable of
learning, predicting, and adapting to drivers' needs and wishes." 
More future Volkswagen Group vehicles will offer technologies that seamlessly
integrate smart phone applications and enable connected navigation with
real-time map images and updates. The navigation systems would also mimic the
expertise of a driving companion, familiar with both the driver and
As part of Audi's Intelligent Urban Mobility initiative, ERL researchers
are also developing vehicle intelligence technologies that enable cars to
identify the preferences and individual needs of drivers. For example, vehicles
would connect to the cloud and understand the driver's location, how it
affects the driver's mobility, and will provide assistance to the
driver's specific needs, such as routing the driver to an available
parking spot.  
About Volkswagen Group Electronics Research Laboratory (ERL)
Volkswagen Group's Electronics Research Laboratory (ERL), located in
Belmont, California represents the Group's applied research and
development initiatives in North America. With a focus on advanced technology,
the ERL's mission is to identify and develop innovations for future
generations of vehicles with the goal of transferring technologies from many
industries into the automotive domain. The ERL was established in August 1998
with three employees. Today, the lab has grown to become the Volkswagen
Group's largest advanced technology research and development laboratory of
its kind outside of Germany, employing more than 140 engineers, social
scientists, researchers, and product designers. Supporting Volkswagen Group
brands such as Audi, VW, Bentley, Bugatti, Ducati, and Lamborghini, the
ERL's prime Silicon Valley location has enabled the team to draw upon the
regions innovative spirit while successfully bridging the gap between the
Group's comprehensive engineering resources and Silicon Valley
About Volkswagen Group of America, Inc. 
Volkswagen Group of America, Inc. (VWGoA) is a wholly owned subsidiary of
Volkswagen AG, one of the world's leading automobile manufacturers and the
largest carmaker in Europe. VWGoA operates a manufacturing plant in
Chattanooga, Tennessee and houses the U.S. operations of a worldwide family of
distinguished and exciting brands including Audi, Bentley, Bugatti, Lamborghini
and Volkswagen, as well as VW Credit, Inc. Founded in 1955, the company's
headquarters are in Herndon, Va.; VWGoA brings vehicles to the U.S. that marry
the science of engineering and the art of styling, with the goal of offering
attractive, safe, and eco-conscious automobiles that are competitive and set
world standards in their respective classes. The company has approximately
6,000 employees in the United States and sells its vehicles through a network
of approximately 1,000 dealers.  
This press release and images are available at Follow us @VWNews. 
Image Available: 
Carsten Krebs 
+1 (703) 364 7104 
INDUSTRY:  Automotive - Cars, Automotive - Other passenger vehicles, Automotive
- Parts and Accessories 
-0- Aug/06/2014 18:41 GMT
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