11th Annual McDonald's 365Black Awards to Air on BET Networks August 10

   11th Annual McDonald's 365Black Awards to Air on BET Networks August 10

Star-studded show to rebroadcast on CENTRIC-TV

PR Newswire

OAK BROOK, Ill., Aug. 6, 2014

OAK BROOK, Ill., Aug. 6, 2014 /PRNewswire/ --McDonald's USA announced today
it will televise its 11^th Annual 365Black Awards ceremony for the second
consecutive year on national cable television network Black Entertainment
Television® (BET®). Hosted by national television correspondent/actor Terrence
'J' Jenkins and leading actress Tika Sumpter, the program will air Sunday,
August 10 at 10 p.m. EDT/9 p.m. CDT. Those who miss the first airing can catch
it again Sunday, August 17 at 11 p.m. EDT/10 p.m. CDT on CENTRIC.

The 11th annual McDonald's 365Black Awards will air on BET Sunday, August 10
at 10 p.m. EDT. The program will salute outstanding individuals who are
committed to making positive contributions that strengthen the
African-American community. This year's honorees include: civil rights
activist the Rev. Al Sharpton; music executive and entrepreneur Kevin Liles;
film producer Will Packer; inspirational leader Iyanla Vanzant; former NFL
athlete Dhani Jones and McDonald's Owner/Operator Henry Coaxum...

This year's McDonald's 365Black Awards will feature an all-star lineup,
including show-stopping performances by recording artists Pastor Kim Burrell,
Tank, Leela James, Jazmine Sullivan, Kierra Sheard, Mali Music and Ledisi.
Singer/actress Michelle Williams, veteran radio personality Tom Joyner, news
correspondent Soledad O'Brien, film director Warrington Hudlin, actress Naturi
Naughton and news correspondent Nischelle Turner, will be among celebrities
who will present the awards to the honorees.

McDonald's 365Black Awards are given annually to salute outstanding
individuals who are committed to making positive contributions that strengthen
the African-American community. This year's honorees include: civil rights
activist the Rev. Al Sharpton; film producer Will Packer; music executive
Kevin Liles; inspirational leader Iyanla Vanzant; former NFL athlete Dhani
Jones; and McDonald's owner/operator Henry Coaxum. Additionally, artistSkyler
Greyand entrepreneurGabrielle Jordan Williamswere recognized alongside this
lineup with the first McDonald's 365Black Community Choice Youth Award.

"We are proud to again partner with BET Networks to broadcast McDonald's
annual 365Black Awards," said Rob Jackson, McDonald's U.S. marketing director.
"McDonald's is committed to being deeply rooted in the community every day,
and we're pleased to salute leaders who are dedicated to enriching our
communities."

McDonald's 365Black Awards launched in 2003 as an extension of the company's
365Black platform, which celebrates the pride, heritage and achievements of
African-Americans year-round. Fans can follow @McDScene on Twitter for updates
on the awards show and join the conversation using #365BlackAwards.

About McDonald's
McDonald's USA, LLC, serves a variety of menu options made with quality
ingredients to more than 27 million customers every day. Nearly 90 percent of
McDonald's 14,000 U.S. restaurants are independently owned and operated by
businessmen and women. Customers can now log online for free at approximately
11,500 participating Wi-Fi enabled McDonald's U.S. restaurants. For more
information, visit www.mcdonalds.com, or follow us on Twitter @McDonalds and
Facebook www.facebook.com/mcdonalds. To learn more about the 365Black
initiative, visit www.365Black.com.

About BET Networks:
BET Networks, a subsidiary of Viacom Inc. (NASDAQ: VIA, VIAB), is the nation's
leading provider of quality entertainment, music, news and public affairs
television programming for the African-American audience. The primary BET
channel reaches more than 90 million households and can be seen in the United
States, Canada, the Caribbean, the United Kingdom and sub-Saharan Africa. BET
is the dominant African-American consumer brand with a diverse group of
business extensions: BET.com, a leading Internet destination for Black
entertainment, music, culture, and news; CENTRIC, a 24-hour entertainment
network targeting the 25- to 54-year-old African-American audience; BET
Digital Networks - BET Gospel and BET Hip Hop, attractive alternatives for
cutting-edge entertainment tastes; BET Home Entertainment, a collection of
BET-branded offerings for the home environment including DVDs and
video-on-demand; BET Event Productions, a full-scale event management and
production company with festivals and live events spanning the globe; BET
operates in the United Kingdom and oversees the extension of BET network
programming for global distribution.

The following trademarks used herein are owned by McDonald's Corporation and
its affiliates: 365Black, and McDonald's. ©2014 McDonald's

Logo- http://photos.prnewswire.com/prnh/20140617/118973

SOURCE McDonald's USA

Website: http://www.mcdonalds.com
Contact: Kristen Wells, McDonald's USA, Kristen.Wells@us.mcd.com, (630)
623-2901, or Paris Ivory-Taylor, Burrell Communications, pivory@burrell.com,
(312) 297-9777
 
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