Egencia Continues its Global Platform Investment with New Personalized Search Technology

 Egencia Continues its Global Platform Investment with New Personalized Search  Technology  BELLEVUE, Wash., July 24, 2014 /CNW/ -- Egencia® will unveil a new approach  to travel search at the GBTA Convention in Los Angeles on July 28-30, 2014.  The new Egencia adaptive search technology leverages insights from travelers  to deliver proactive, personalized flight search options. The technology  enables a faster, more streamlined booking experience for travelers, while  ensuring compliance with corporate travel policy.  Even with recent advances in travel technology, searching and booking a trip  is still a complex and long process.  Expedia® user research shows that  travelers can run up to 48 search queries before booking.  At GBTA, Egencia is demonstrating its innovative, adaptive search technology  which rapidly guides business travelers and arrangers to a set of options that  are tailored to their preferences and company policy.  It will initially be  available for air search on Egencia® TripNavigator mobile products, followed  by the online booking and travel consultant tools.  "The booking process for business travel can be a real pain point as business  travelers strive to combine demanding agendas, personal preferences and  corporate requirements," says Sophie Krishnan, vice president of global  marketing and product at Egencia. "Based on insights from our business  travelers and extensive research with Expedia, our adaptive search technology  should make the booking experience faster and more productive."  Personalized Shopping Recommendations  The Egencia adaptive search technology is designed to learn how travelers shop  by analyzing data from sources such as their search preferences, most common  keystrokes and past bookings. The search process is built to be adaptive so  that when the traveler uses Egencia websites or mobile apps, subsequent  searches require fewer inputs to reach the desired results. For travelers who  frequently book similar trips, the technology pre-configures common search  options in the first step of the search process.  "This is a great feature that will make sure that the personalization built  into the apps allows travelers to find the content they want, while the policy  tags are easy to interpret. We want our travelers to have lots of options that  fit their personal criteria, while guiding them to make a choice that balances  their needs with our budget," says Jennie Robertson, travel manager with  Tableau Software, an Egencia customer.  More Tailored Choices; Not Just More Options  In addition to learning the travelers' behavior, the search functionality also  enables users to narrow the results by choosing what they like about a  particular flight and tap to find further comparable results. For example, a  traveler or arranger can simply ask for results with similar arrival time,  airline or duration, and get tailored answers. Visual guides to travel policy  swiftly narrow the options further to those that are compliant.  Egencia will be showcasing its new offerings with live demos at the GBTA  Convention in Los Angeles from July 28-30. Visit booth #2625 to find out more  and see the latest Egencia innovations.  In keeping with the convention theme, "Business in Motion," and the dynamic  spirit of Egencia innovation, the TMC invites press, customers, prospects and  partners to celebrate "Art in Motion" on the rooftop at The Standard hotel on  July 29, 7 - 11 pm.  About Egencia  Egencia is a leading full-service travel management company delivering  innovative business travel technology and expert local service to more than  10,000 clients in 64 countries around the world.  As part of Expedia, Inc.  (NASDAQ: EXPE), one of the world's largest travel companies, Egencia provides  forward-looking companies with the ability to drive compliance and cost  savings in their travel programs, while meeting the needs and requirements of  the modern business traveler. For more information please visit us at or connect with us on Twitter @Egencia.  © 2014 Egencia, LLC.  All rights reserved.  Egencia, Egencia TripNavigator  and the Egencia logo are either registered trademarks or trademarks of  Expedia, Inc. in the U.S. and/or other countries.  All other trademarks are  the property of their respective owners.  CST # 2029030-50; CST # 2083922-50.  Logo -    SOURCE  Egencia  Annie McElroy-Arnaud, PR Manager, Office: +33 (0)1 73 01 02 21 or Mobile: +33  (0)6 13 24 43 39,  CO: Egencia ST: Washington NI: LEI AIR CPR ELE SOF NP SHOW  
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