Toyota Appoints Michael Rouse To Toyota U.S.A. Foundation President

     Toyota Appoints Michael Rouse To Toyota U.S.A. Foundation President

Toyota places over three decades of experience behind its commitment to

PR Newswire

TORRANCE, Calif., July 14, 2014

TORRANCE, Calif., July 14, 2014 /PRNewswire/ -- The Toyota U.S.A. Foundation
has a new leader. Longtime Toyota veteran and community activist Michael
Rouse, who currently serves as vice president of diversity, philanthropy and
community affairs, is now president of the Foundation. Rouse assumes this new
role in addition to his current responsibilities.

Michael Rouse presents a donation to California ScienCenter.

The Toyota U.S.A. Foundation was established in 1987 in celebration of
Toyota's 30th anniversary in the United States. Currently endowed at over
$100 million, the Toyota U.S.A. Foundation has contributed over $52 million in
support of K-12 math, science and environmental science academic education

"Michael brings a fresh perspective to the foundation with vast philanthropic
experience," said Latondra Newton, chief corporate social responsibility
officer of Toyota North America. "His valuable insight will enhance Toyota's
impact in the communities it serves and further establish Toyota as a leading
contributor to society."

Over the years, Rouse has been at the forefront of dynamic community programs
such as Toyota Driving Expectations, a defensive driving course for teens and
their parents, and 100 Cars for Good, a national social media-based vehicle
donation program. He was also a crucial part of the donation and display of
the Toyota Tundra used to tow the Space Shuttle Endeavour at the California
Science Center. 

As Toyota's champion for diversity and inclusion, Rouse is also focused on
internal development, business partnering groups and diversifying the Toyota
and Lexus dealer network.

Rouse has received numerous accolades for his community service, including the
Spirit of Life Award from the City of Hope; the Philanthropy Leadership Award
from Cedars Sinai Medical Center; and Alumni of the Year from California State
University Dominguez Hills School of Business and Public Policy.

Rouse currently serves on the boards of trustees of the California Science
Center Foundation; the Torrance Cultural Arts Foundation; the Torrance
Memorial Medical Center Foundation; Stop Cancer; California State University,
Dominguez Hills Foundation; the U.S. Hispanic Chamber of Commerce; the Los
Angeles Chamber of Commerce. He is on the advisory boards of the Torrance
Education Foundation; the Manhattan Beach Education Foundation, and is part of
the Executive Leadership Team of the American Heart Association.

About Toyota
Toyota (NYSE: TM), the world's top automaker and creator of the Prius, is
committed to building vehicles for the way people live through our Toyota,
Lexus and Scion brands. Over the past 50 years, we've built more than 25
million cars and trucks in North America, where we operate 14 manufacturing
plants (10 in the U.S.) and directly employ more than 40,000 people (more than
32,000 in the U.S.). Our 1,800 North American dealerships (1,500 in the U.S.)
sold more than 2.5 million cars and trucks (more than 2.2 million in the U.S.)
in 2013 – and about 80 percent of all Toyota vehicles sold over the past 20
years are still on the road today.

Toyota partners with philanthropic organizations across the country, with a
focus on education, safety and the environment. As part of this commitment, we
share the company's extensive know-how garnered from building great cars and
trucks to help community organizations and other nonprofits expand their
ability to do good. For more information about Toyota, visit

Toyota logo.

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Contact: Toyota Media Relations, Carly Schaffner, (310) 468-6976, or Amanda
Rice, (310) 468-1745
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