Mitsubishi Motors Owners and Enthusiasts Gear Up for Best-Ever 2014 Mitsubishi Owners Day (MOD)

Mitsubishi Motors Owners and Enthusiasts Gear Up for Best-Ever 2014 Mitsubishi
                               Owners Day (MOD)

North American debut of the futuristic Mitsubishi Concept XR-PHEV, and the
unveiling of the 2015 Mitsubishi Motors vehicle lineup

PR Newswire

CYPRESS, Calif., July 8, 2014

CYPRESS, Calif., July 8, 2014 /PRNewswire/ -- Mitsubishi Motors North America,
Inc. (MMNA) will host its biggest and best-ever annual celebration for
thousands of loyal Mitsubishi Motors brand enthusiasts at the 2014 Mitsubishi
Owner's Day (MOD) at the company's North American headquarters located at 6400
Katella Avenue in Cypress, California 90630. The festivities kick off at 9:00
am on Saturday July 12, with the event open to the public and admission
completely free of charge.

Mitsubishi Owner's Day (MOD) 2014 includes the North American debut of the
visionary Mitsubishi Concept XR-PHEV at Mitsubishi Motors' North American
headquarters located at 6400 Katella Avenue in Cypress, California 90630 at
9:00 am on Saturday July 12.

Attended by thousands of diehard Mitsubishi Motors fans and their 1,200-plus
Mitsubishi Motors vehicles every year – numerous generations of the legendary
Lancer Evolution high-performance sports sedan, the adventurous Outlander and
Montero, sporty coupes including various iterations of the Eclipse and
turbocharged Starion, the technologically-advanced 3000 GT sports car, and the
eye-catching Galant sedan – the annual Mitsubishi Owner's Day (MOD) is a
must-see event for automotive enthusiasts.

And with more sights and attractions than ever before, MOD 2014 promises to be
the biggest and best Mitsubishi Owners Day ever. MOD 2014 highlights include:

  oNorth American debut of the visionary Mitsubishi Concept XR-PHEV that
    takes the compact SUV/crossover to the next level with its bold styling,
    reduced weight, and a highly efficient 1.1-liter direct-injected and
    turbocharged engine-based plug-in hybrid electric vehicle (PHEV)
    drivetrain.
  oNorth American premiere of the entire 2015 Mitsubishi Motors model lineup,
    including the updated 2015 Mitsubishi Outlander Sport.
  oU.S. debut of the sleek Mitsubishi Mirage G4 – a sedan version of the
    hot-selling fuel-efficient and affordably-priced Mitsubishi Mirage 5-door.
  oThe 2014 Pikes Peak International Hill Climb race-winning Mitsubishi MiEV
    Evolution III electric-powered racing prototype.
  oMeet the star of Mitsubishi Motors' upcoming commercial for the newly
    updated 2015 Outlander Sport, freeride mountain bike star Cam McCaul
    (autograph signing from 9:00 to 11:00 am).

Fun events/displays include the awesome Rockford Fosgate® SoundLab, VANS BMX
and skateboard team demonstrations, Red Bull free samples, the 2014 Pikes Peak
International Hill Climb customized/modified Mitsubishi Lancer Evolution and
Outlander "Official Safety Vehicles," and much more.

MOD 2014 attendees will have a chance to win fabulous prizes including
one-of-a-kind MOD 2014 Oakley sunglasses through a Mitsubishi Motors social
media giveaway (attendees are encouraged to tag #MOD2014 on Twitter and
Instagram), along with great prizes awarded to the People's Choice Award,
Longest Drive Award and the king of the all-powerful Dyno Challenge.

Attendees who choose to display their own Mitsubishi Motors vehicle at MOD
2014 will receive a coupon for a free lunch combo from the In-N-Out Burger's
catering truck that will be on the Mitsubishi Motors campus for the event
(additional combo meal tickets can be purchased for only $5.00 at the MMNA
Food/Apparel booths), along with a delicious shaved ice treat for dessert.

For more information about Mitsubishi Owner's Day, visit us at
mitsubishicars.com, Facebook.com/mitsubishi, Twitter.com/mitsucars, and
Instagram.com/mitsubishimotors.

About Mitsubishi Motors North America, Inc.
Mitsubishi Motors North America, Inc., (MMNA) is responsible for all research
& development, manufacturing, marketing, sales and financial services for
Mitsubishi Motors in the United States. MMNA sells sedans and crossovers/SUVs
through a network of approximately 400 dealers. MMNA is leading the way in the
development of highly-efficient, affordably-priced new gasoline-powered
automobiles while using its industry-leading knowledge in battery electric
vehicles to develop future EV and PHEV models. For more information, contact
the Mitsubishi Motors News Bureau at (888) 560-6672 or visit
media.mitsubishicars.com.

Photo - http://photos.prnewswire.com/prnh/20140708/125356

SOURCE Mitsubishi Motors North America, Inc.

Contact: Alex Fedorak, Public Relations Manager Mitsubishi Motors North
America, Inc., Desk: 714-372-6142, afedorak@mmsa.com
 
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