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Ogilvy CommonHealth in Russia Wins Bronze Lion in Mobile Lions Category at Cannes Lions Festival

Ogilvy CommonHealth in Russia Wins Bronze Lion in Mobile Lions Category at 
Cannes Lions Festival 
PARSIPPANY, NJ -- (Marketwired) -- 07/01/14 --  Ogilvy CommonHealth
Worldwide (www.ochww.com), the health behavior experts of Ogilvy &
Mather (www.ogilvy.com), today announced that its Ogilvy CommonHealth
office in Russia was awarded a Bronze distinction in the Mobile Lions
category at the Cannes Lions Festival in Cannes, France, for their
work on Sanofi's GetWellKit iPhone case and app. 
Ogilvy CommonHealth Worldwide is a WPP company (NASDAQ: WPPGY)
(www.wpp.com). The organization houses and maintains individual
Ogilvy CommonHealth and Ogilvy Healthworld brand identities within
the marketplace. 
The GetWellKit iPhone case and app were developed by the agency's
Russian office in collaboration with Geometry Global Russia, also
part of the WPP network. Developed for Sanofi Consumer Healthcare
Russia, the GetWellKit is an iPhone case that also serves as a
pillbox. Seven different color-coded sections make up the back of the
case. Patients can place different pills into each section, name each
section by pill, add its description, and customize their daily
dosage. The case serves as a companion to the GetWellKit app, which
allows patients to define the number of doses per day and set
reminder alerts to repeat daily, every other day, weekly, or to
create a custom pattern. 
Ogilvy CommonHealth Worldwide is committed to creativity and
effectiveness in healthcare communications, everywhere. With 56
offices across 32 markets, the group provides marketing services
including brand identity and development, clinical trial recruitment,
digital/interactive services, direct-to-consumer, direct-to-patient,
global integration, managed care marketing, market research and
analytics, media planning and buying, medical advertising and
promotion, medical education, public affairs and relations,
relationship marketing, and strategic consulting. The network also
offers scientific communications and publications services through a
wholly owned separate legal entity. 
Contact:
Beth Paulino
Kerianne Slattery
Ogilvy CommonHealth Worldwide
973.352.1000 tel 
 
 
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