Grey San Francisco Chosen As Exclusive Marketing Partner For Sweetwater Music Hall

Grey San Francisco Chosen As Exclusive Marketing Partner For Sweetwater Music

PR Newswire

SAN FRANCISCO, June 30, 2014

SAN FRANCISCO, June 30, 2014 /PRNewswire/ --Grey San Francisco today
announced that it has been chosen as the exclusive marketing partner for The
Sweetwater Music Hall, the legendary Bay Area institution that has hosted and
cultivated the likes of Elvis Costello, Bonnie Raitt, Jerry Garcia, John Lee
Hooker, Carlos Santana and Sammy Hagar.

The Sweetwater, which has been called "the greatest rock & roll club in the
world," was recently relocated, given a multi-million dollar renovation and
reopened under the leadership of Grateful Dead guitarist, Bob Weir. The
premier entertainment venue now features state-of-the-art sound and streaming
video technology; a sleek, modern interior; a gourmet cafe offering
locally-sourced, organic fare, under the direction of celebrity chef Gordon
Drysdale; signature mixology and a full performance schedule with local and
national bands.

Bob Weir, leader of the club's investment group, said, "Our brand stands for
real, authentic and innovative music, food and art. We are excited to work
with Grey on our growth plan."

Grey San Francisco will partner with Sweetwater to grow the brand's business
in California and across the nation.The agency will work across brand
experience, communications, social media and customer relationship

"This club and brand are synonymous with American music culture," said Milan
Martin, President of Grey San Francisco. "The experience of seeing a show
there is unlike any other. We are honored to introduce this national treasure
to a new generation of music lovers."

About Grey

Grey San Francisco is the West Coast arm of Grey, the advertising network of
Grey Group.Grey Group ranks among the largest global communications
companies. Its parent company is WPP (NASDAQ : WPPGY). Under the banner of
"Grey Famously Effective Since 1917," the agency serves a blue-chip roster of
many of the world's best known companies: Procter & Gamble, Symantec,
GlaxoSmithKline, Diageo, Darden Restaurants, Pfizer, Canon, 3M, NFL,
Boehringer Ingelheim, Marriott Hotels & Resorts, T.J. Maxx. Grey was named
ADWEEK's "Global Agency of the Year" and AD AGE's "Agency of the Year" in
2014. (

Contact: Owen Dougherty


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