Panasonic Debuts Connected Classroom for K-12 Environments to Promote Active Learning

  Panasonic Debuts Connected Classroom for K-12 Environments to Promote Active

**Hardware, software and training culminate in offering that empowers teachers
     and delivers personalized learning for higher student achievement**

    **Education institutions to receive deep pricing discounts as part of
initiative to address shrinking budgets and growing demand for student digital

ISTE 2014

Business Wire

ATLANTA -- June 29, 2014

Panasonic, a leader in holistic technology solutions for the educational
market, today unveiled its vision for the connected classroom, with the
objective of improving student achievement and making teachers more effective
and IT departments’ lives easier. The connected classroom is based on
Panasonic’s collaborative school products, such as wireless projectors,
interactive displays, enhanced classroom audio and the new 3E (“Engage,
Empower, Enable”) 2-in-1 student device, and is underpinned by education
software and a suite of professional development programs that ensure teachers
are able to maximize schools’ technology investments and stay apace of
emerging technology trends. Panasonic announced its connected classroom at the
International Society for Technology in Education (ISTE) Conference.

3E 2-in-1 convertible device (Photo: Business Wire)

3E 2-in-1 convertible device (Photo: Business Wire)

“Today’s students are digital natives, and we can’t expect them to respond to
learning environments and lessons that are devoid of technology,” said Rance
Poehler, President, Panasonic System Communications Company of North America.
“We hear from students, teachers and administrators that technology is making
a difference in student engagement and performance. In fact, technology-based
classes have reported an 81 percent increase in high-stakes test scores,
according to Project RED.”

Panasonic’s existing line of products for the education market are designed to
sync up and foster a truly immersive experience for students while reducing
burden for administrators through single source, vendor management. By
integrating the technology in the classroom, IT professionals’ lives are
simplified and teachers are exposed to a whole new world of possibilities.

As of today, Panasonic’s suite of school products also includes an answer to
1:1 initiatives with the 3E device. Panasonic collaborated with Intel and
Microsoft Corp. to deliver the purpose-built mobile 2-in-1 convertible device,
which features a detachable keyboard and aims to engage students, empower
teachers, and enable IT with a flexible device that allows students to connect
to lessons anytime, anywhere. The 3E devices are compatible with classroom
management software that permits teachers to gather information from students
and connect with them individually, in groups and as a whole. The classroom
management software allows teachers to better connect with students by having
more insight into where students are in the learning process, and therefore
deliver personalized education.

Added Scott Thie, Vice President of Education, Panasonic System Communications
Company of North America, “School administrators face limited staff resources,
and managing five vendor partners for various products throughout the school
adds strain to their existing workload. Having an education consultant who can
offer a bespoke or turnkey solution alleviates procurement headaches and
significantly streamlines digital transformation initiatives.”

Developing Teachers as Experts and Advocates

Unfortunately, too often school districts take on large scale technology
purchases only to have the technology be cumbersome or not used to its full
potential. In response, Panasonic is offering professional development and IT
services that complement the hardware and classroom management software. The
professional development offering consists of a range of core programs that
can be used to help educators get the most out of the latest technology
innovations. Program topics range from hardware training, such as how to
integrate interactive whiteboards into lesson plans, to tips for useful apps
in the classroom. The in-depth courses can be customized for the school or
district and conducted on location by a trained Panasonic edtech professional
with classroom teaching experience. Workshops are available for both the
tech-savvy teachers who want to stay ahead of the latest trends, as well as
the technophobes who want an introduction to the digital age.

Professional development is particularly important in the realm of education
technology because it can improve teacher adoption rates, increasing return on
technology investments and creating a school-wide culture of digital
competency that impacts student motivation and success.

“Curriculum directors face a major push to modernize schools, while mandatory
online assessments add pressure to improve digital literacy,” said Thie. “Too
often schools invest in technology but fail to train teachers on all the
features and applications. As a result, student devices and other technology
effectively amount to very expensive pens and paper. Training teachers must go
hand-in-hand with the purchase of new products.”

Discount Pricing Program for Education Institutions

Panasonic is also launching Panasonic Education Pricing (PEP), a new program
that offers K-12 institutions deep discounts from retail pricing. The
initiative includes Panasonic’s suite of products for the classroom and will
extend accessibility of its product and services to all students and faculty,
without breaking the budget.

“The right tools can improve a teacher’s ability to reach students and
increase a student’s desire to learn. Sadly, most school districts face budget
challenges that make acquiring the best technology difficult,” added Thie.
“Through this program, we hope to make some of the market’s most compelling
technologies and solutions more attainable, providing teachers with the best
tools and helping students achieve more.”

ISTE 2014

The 3E 2-in-1 tablet and full Panasonic connected classroom are on display at
this year’s ISTE. At booth #901, attendees can experience the connected
classroom and see how compatible products such as projectors, tablets, lecture
capture, enhanced classroom audio and security can work together to improve
the learning experience for students and ameliorate obstacles for staff and

For more information, visit or contact

Sales inquiries for Panasonic’s Education solutions should be directed to

Panasonic Solutions for Business

Panasonic delivers game-changing technology solutions that deliver a
customized experience to drive better outcomes—for our customers and our
customers’ customers. Panasonic engineers reliable products and solutions that
help to create, capture and deliver data of all types, where, when and how it
is needed. The complete suite of Panasonic professional solutions for
government and commercial enterprises of all sizes addresses unified business
communications, mobile computing, security and surveillance, retail
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displays, digital signage) and HD video production. Panasonic solutions for
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About Panasonic Corporation of North America

Panasonic Corporation of North America provides a broad line of digital and
other electronics products and solutions for consumer, business and industrial
use. The company is the principal North American subsidiary of Osaka,
Japan-based Panasonic Corporation and the hub of Panasonic’s U.S. branding,
marketing, sales, service and R&D operations. In Interbrand’s 2014 annual
“Best Global Green Brands” report, Panasonic ranked number five overall and
the top electronics brand in the report. As part of continuing sustainability
efforts, Panasonic Corporation of North America relocated its headquarters to
a new facility, built to meet LEED certification standards, adjacent to Newark
Penn Station in Newark, NJ. Learn more about Panasonic at

Photos/Multimedia Gallery Available:



Cohn & Wolfe for Panasonic
Gwennie Poor, 415-403-8306
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