Bayer and HealthyWomen Launch Family Size Matters to Help Raise Awareness of Family Planning for Women Who are Done Having Chil

 Bayer and HealthyWomen Launch Family Size Matters to Help Raise Awareness of
            Family Planning for Women Who are Done Having Children

Recent Bayer survey* finds that over one-third of women polled had a pregnancy
scare after deciding they were done having children

PR Newswire

WHIPPANY, N.J., June 26, 2014

WHIPPANY, N.J., June 26, 2014 /PRNewswire/ --Bayer HealthCare and
HealthyWomen today launch the Family Size Matters initiative to help educate
women who are done, or think they may be done, having children about their
family planning, including permanent birth control. The initiative provides
resources and information to help women learn more about this stage of their
lives. Family Size Matters is launched in partnership with Bayer, HealthyWomen
- a leading health information resource for women - and Suzanne Gilberg-Lenz,
MD a board certified OB/GYN.

To view the multimedia assets associated with this release, please click:
http://www.multivu.com/mnr/7123751-bayer-healthcare-healthywomen-launch-matters-educate-planning

As part of the Family Size Matters program, Bayer HealthCare surveyed 1,000
women in the U.S. ages 25 – 45 who are in committed relationships, are done
having children, and are not using permanent birth control. Alarmingly, 35
percent of all the women surveyed reported having a pregnancy scare after
deciding they were done having children. And of the 900 women surveyed who are
using some form of birth control, 66 percent are still using the same birth
control they used prior to their most recent pregnancy.

"Different birth control methods work well for women in different stages of
their reproductive lives. For example, birth control pills might be right for
you when you are starting your family, and permanent contraception might be
the right option for many patients who are done having children," says Suzanne
Gilberg-Lenz, MD. "That's why it's so important that women are educated about
all their options and discuss them with their partners and doctors, to arrive
at an informed decision that works best for them."

The Bayer survey* results indicate that there may be a need for better
education about birth control options for women who are done having children.
Three out of four of the 900 women surveyed who are done having children and
are using temporary forms of birth control stated that they would be
interested in learning about permanent birth control from their doctors.

"As a leading health information resource for women, we are thrilled to be
partnering with Bayer HealthCare on this initiative, to ensure our readers and
women everywhere have access to resources and information on various birth
control options and understand the importance of speaking with their
healthcare provider about those options," said Beth Battaglino, RN, president
and CEO of HealthyWomen. "I encourage women to visit the program website –
www.familysizematters.com for more information and resources, including an
online quiz and tips to help in discussions with a woman's partner and
healthcare provider.

*About the Bayer Healthcare Survey
In April 2014, Bayer Healthcare conducted a survey, fielded by BluePrint, of
1,000 U.S. women ages 25 – 45 who are in committed relationships, are done
having children, and are not using permanent birth control. Some key findings
from the survey reveal that:

  oAfter deciding they were done having children, 62 percent of the 349
    women surveyed who are currently on birth control pills admitted to
    forgetting to take it on more than one occasion.
  o72 percent of the women surveyed are interested in birth control methods
    that are permanent, non-daily and non-hormonal.
  o52 percent of the women surveyed stated the main benefit of not getting
    pregnant again would be enjoying the family that they currently have.

Visit www.familysizematters.com for more key survey findings.

About Family Size Matters
Family Size Matters is an educational program designed by Bayer HealthCare to
help women who are done having children, or think they are done, talk to their
doctors about family planning, including permanent birth control. The program
aims to encourage women to speak with their partners and their doctors about
choosing the right birth control option for her. To take a quiz about
determining your "right size" and for tips on how to speak with your partner
about family size, and your doctor about your options, visit
www.familysizematters.com.

About Dr. Suzanne Gilberg-Lenz
A Diplomat of the American College of Obstetrics and Gynecology, Dr. Suzanne
Gilberg-Lenz received her medical degree in 1996 from the USC School of
Medicine and completed her residency in Obstetrics and Gynecology at
Cedars-Sinai Medical Center. Dr. Gilberg-Lenz is involved in women's
empowerment and public education, and appears frequently as an expert in
women's health and integrative medicine on TV, in print and on-line. Dr.
Gilberg-Lenz has appeared on Dr. Drew's "Lifechangers", The Tyra Banks Show,
The Today Show, Headline News and Bill O'Reilly's "No Spin Zone". Dr.
Gilberg-Lenz is a paid spokesperson for Bayer.

About HealthyWomen
HealthyWomen (HW) is a leading nonprofit health information source for women.
For nearly 25 years, women have been coming to HW for answers to their most
pressing and personal health care questions. HW provides award-winning health
information through a wide array of online content and print publications that
are original, objective and reviewed and approved by medical experts. Its
HON-certified website, www.HealthyWomen.org®, has been recognized by
ForbesWoman as one of the "Top 100 Websites for Women" for the third year in a
row and was named the top women's health website by Dr. Mehmet Oz in O, The
Oprah Magazine. To learn more, visit www.HealthyWomen.org. HealthyWomen has
been compensated by Bayer for their sponsorship of this program.

About Bayer HealthCare Pharmaceuticals Inc.
Bayer HealthCare Pharmaceuticals Inc. is the U.S.-based pharmaceuticals
business of Bayer HealthCare LLC, a subsidiary of Bayer AG. Bayer HealthCare
is one of the world's leading, innovative companies in the healthcare and
medical products industry, and combines the activities of the Animal Health,
Consumer Care, Medical Care, and Pharmaceuticals divisions. As a specialty
pharmaceutical company, Bayer HealthCare provides products for General
Medicine, Hematology, Neurology, Oncology and Women's Healthcare. The
company's aim is to discover and manufacture products that will improve human
health worldwide by diagnosing, preventing and treating diseases.

Forward-Looking Statement
This release may contain forward looking statements based on current
assumptions and forecasts made by Bayer Group or subgroup management. Various
known and unknown risks, uncertainties and other factors could lead to
material differences between the actual future results, financial situation,
development or performance of the company and the estimates given here. These
factors include those discussed in Bayer's public reports which are available
on the Bayer website at www.bayer.com. The company assumes no liability
whatsoever to update these forward-looking statements or to conform them to
future events or developments.

Bayer and the Bayer Cross are registered trademarks of Bayer.

SOURCE Bayer; HealthyWomen

Contact: Tara DiFlumeri, Communications, Bayer HealthCare, Telephone: (862)
404-4081, E-Mail: tara.diflumeri@bayer.com
 
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