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The Event: get exclusive behind the scenes access to the summer's biggest music and cultural festivals with Bell TV

 The Event: get exclusive behind the scenes access to the summer's biggest  music and cultural festivals with Bell TV  Eight original episodes in documentary-reality format reveal the extreme highs  and dramatic lows that are part of staging some of Canada's biggest concerts  and events  MONTREAL, June 19, 2014 /CNW Telbec/ - Beginning on July 2, Bell will launch  The Event - a new television series that gives viewers exclusive behind the  scenes access following production crews staging some of the biggest music and  cultural events of this summer in an eight episode documentary-reality format.  The Event will be available in French and English  exclusively to Bell TV  subscribers via the Bell TV app.  From Louis-Jean Cormier to Lady Gaga to Éric Lapointe to Diana Krall, The  Event will follow producers, production crews, designers, event managers,  along with the performers and artists themselves 48 hours prior to some of  Canada's major concert and cultural shows - including the FrancoFolies de  Montréal, the Festival international de jazz de Montréal, the Festival  d'été de Québec and the Osheaga Music and Arts Festival.  Your favourite performer takes the stage in front of an audience of screaming  fans. It's something we see regularly live and on TV. Now try to imagine the  days and hours leading up to that special moment when the performer finally  steps into the spotlight. What production companies worked so hard to make  that artist or festival shine? What challenges did they have to overcome? And  just who are these unsung heroes working behind the curtain? You'll see all of  this on The Event, an Attraction Images production.  Who backstage does Louis-Jean Cormier, Éric Lapointe, Karim Ouellet and  Marie-Mai rely upon for an incredible and flawless show? Who ensures that  every concert by Lady Gaga, Billy Joel, Bryan Adams and Snoop Dogg is a  success? If you're part of the entourage for Michael Bublé or Diana Krall or  Tony Bennett, what does a regular day look like? At an outdoor festival like  Osheaga, how do you coordinate the arrival of 100 different rock groups and  artists? The Event will reveal all this and more through the lens of directors  Jean-François Poisson (District V) and Guillaume St-Arnaud (L'amour est dans  le pré).  Several renowned artists are involved in producing The Event, including  content producer Jeff Stinco from the group Simple Plan. Jeff will narrate  each episode in both English and French, drawing on his own personal stage and  performance experiences to give viewers unique insight and perspective as The  Event's camera crews capture the complexity and pressure filled moments  leading up to opening nights and successful multi-day festivals that are  rarely seen by the public.  "As a partner for some of the biggest cultural events in the country, we are  proud to extend and give special access to these exceptional concerts and  festivals to more Bell TV customers in a very unique way with The Event and  the Bell TV app," said Nicolas Poitras, Vice President, Marketing  Communications for Bell. "Following the success of 24CH, Bell continues to  support the creation of top-quality original content and the promotion of  homegrown artists and artisans, further enhancing the creative and dynamic  media industry with unique broadcasting ideas and initiatives."  The Bell TV app lets customers watch popular channels they receive in their  programming package at home on tablets or smartphones at no extra charge and  access to the industry-leading Bell Mobile TV service. The Bell TV app is  available for Android devices at Google Play, BB10 devices in BlackBerry App  World and iOS in the Apple and iTunes App Store. For more information, please  visit  "We are very proud of this new TV production, especially as we are launching a  new partnership with Bell and doing so with an innovative form of  broadcasting," notes Executive Producer and President of Attraction Images,  Marleen Beaulieu.  The Event will begin airing weekly on July 2, with a series of eight episodes  available only to Bell Fibe or Satellite TV customers via the Bell TV app. In  September, all the episodes will be available on Bell Local video on demand.  About Attraction Images Attraction Images is a subsidiary of Attraction. It is one of Quebec's largest  and most successful creators and producers of high quality television and film  content, counting an impressive and very high-quality catalogue of 12 feature  films, a dozen digital projects and over 1,100 hours of TV programming ranging  from prime time dramas and variety shows to game shows, documentaries,  magazines and youth programming.  About Bell Bell is Canada's largest communications company, providing consumers and  business customers with wireless, TV, Internet, home phone and business  communications services. Bell Media is Canada's premier multimedia company  with leading assets in television, radio and digital media. Bell is wholly  owned by Montréal's BCE Inc. (TSX, NYSE: BCE). For more information, please  visit  Bell Let's Talk promotes Canadian mental health with national awareness and  anti-stigma campaigns, like Clara's Big Ride for Bell Let's Talk and Bell  Let's Talk Day, and significant Bell funding of community care and access,  research, and workplace initiatives. To learn more, please visit    SOURCE  Bell Canada  Marie-Ève Francoeur Bell Media Relations 514 391-5263  Jean-Simon Messier Communications Advisor, Attraction média 514 285-7022 |  514 792-2706  To view this news release in HTML formatting, please use the following URL:  CO: Attraction Images ST: Quebec NI: TLS TVNEWS INTERNET ENT MUSIC NP  
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