Sage Canadian SMB Survey on Mobile Devices: Mobile Technology Has a Remarkable
Effect on Customer Service
Vast Majority of Canadian Businesses Don't Budget for Mobile Devices
RICHMOND, BC -- (Marketwired) -- 06/18/14 -- Sage North America
announced today the results of its Sage Canadian SMB Survey on Mobile
Devices, which recently polled 1,628 small and midsized businesses in
Canada. The survey found that mobile technology is having a very
positive impact on Canadian businesses, with 73 per cent of
respondents reporting a positive effect on customer service. Business
owners found mobile devices have also been helpful in performing
business in the event of inclement weather (32 per cent).
Furthermore, they responded that mobile devices have been helpful in
bringing more business to the company (28 per cent) and by giving
them the ability to conduct meetings remotely (29 per cent).
One of the most surprising findings is that while mobile is clearly
having a positive effect on business processes, most Canadian
businesses (78 per cent) are not budgeting for the cost of mobile
devices, preferring to purchase mobile technology as the need arises.
Less than 10 per cent of businesses surveyed set an annual budget for
mobile devices and adjust expenditures as needed.
"Mobile technologies increase flexibility and improve agility for
small and medium-sized businesses, making them more competitive. The
Sage Canadian SMB Survey on Mobile Devices found that that while
Canadian small and medium-sized businesses are seeing benefits of
mobile technologies, they aren't yet setting clear budgets for what
can be a growing expense," said Nancy Harris, Sage North America
senior vice president and general manager, Canada. "With some of the
most costly mobile plans in the world, Canadian businesses should set
budgets for mobile technology and establish clear guidelines for
mobile expenses and employee usage so they can leverage the benefits
of mobile technology while keeping costs in check."
The survey also found that Canadian businesses, more than their
American counterparts, are covering the costs of employees' mobile
devices. Sixty-three per cent of Canadian businesses supply mobile
devices to their employees, compared to 54 per cent of U.S.
companies. However, the number of Canadian businesses supplying
mobile devices to employees has dropped from 2013 when 71 percent of
Canadian businesses reported supplying mobile devices to employees.
The number of employees that supply their own mobile devices with no
company reimbursement has increased to 36 per cent, up nearly 10 per
cent from 2013.
Other notable findings include:
-- Thirty-seven per cent of respondents have a "bring your own device"
policy (BYOD) policy in place, while 39 per cent have not considered
this option. Another 13 per cent have considered but decided against a
BYOD strategy for their businesses, and six per cent are still
considering a BYOD policy.
-- Slightly more than half of survey respondents (53 per cent) personally
use a mobile device to access work-related information remotely (when
away from the office or their main computer).
-- About two out of five respondents who use mobile applications are
using a work-related application on their mobile device that connects
to the cloud.
The survey was conducted by Sage between April 18 and May 4, 2014 among
an independent panel of small and medium-sized businesses in Canada.
The margin of error for the executive respondents is +/- 5% and among
mobile device users +/- 4% with a confidence level of 95 percent.
Complete findings from the study are available at:
About The Sage Group plc
We provide small and medium-sized organizations with a range of
easy-to-use, secure, and efficient business management software and
services -- from accounting and payroll to enterprise resource
planning, customer relationship management, and payments. Our
customers receive continuous advice and support through our global
network of local experts to help them solve their business problems,
giving them the confidence to achieve their business ambitions.
Formed in 1981, Sage was floated on the London Stock Exchange in 1989
and entered the FTSE 100 in 1999. Sage has over 6 million customers
and more than 12,700 employees in 24 countries covering the UK &
Ireland, mainland Europe, North America, South Africa, Australia,
Asia, and Brazil. For further information please visit: Sage.com.
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