New Original Animated Series Astroblast!™ Blasts Off On Sprout, Taking Preschoolers On Out-of-this-World Adventures In Space

    New Original Animated Series Astroblast!™ Blasts Off On Sprout, Taking
            Preschoolers On Out-of-this-World Adventures In Space

Sprout Celebrates Launch of New Series with Astroblast! Space Camp Tour,
Giving Kids in Seven Cities Nationwide a Glimpse Into Life on the Astroblast!

Astroblast! - Created by Scholastic Entertainment and Sprout - To Premiere
July 12 at 1:00 PM ET in an Extended Sunny Side Up Show and at 8:00 PM ET
During The Good Night Show

PR Newswire

NEW YORK, June 12, 2014

NEW YORK, June 12, 2014 /PRNewswire/ -- This summer, Sprout, the first 24-hour
network for preschoolers, will launch into space with the new original
animated series Astroblast!. Based on the Scholastic book series of the same
name by author and illustrator Bob Kolar, the show takes preschoolers and
their parents on hilarious adventures through outer space. Run by a cast of
animal characters including Comet, Halley, Sputnik, Radar, Jet and Sal the
Octopus, the Astroblast Space Station is the coolest hangout in the galaxy.
Through the crew's friendship, the series imparts important messages about how
to embrace differences, model positive relationships and foster healthy habits
to be the best good-will ambassadors in the galaxy.

Astroblast! takes off on Saturday, July 12 at 1:00 pm ET during The Sunny Side
Up Show and again at 8:00 pm ET during The Good Night Show on Sprout, and will
air seven days a week. Additionally, two episodes of Astroblast! will be
available on demand beginning July 1.

In advance of the series premiere, Sprout is hitting the road with the
"Astroblast! Space Camp Tour," bringing the world of Astroblast! to kids and
families across the country. The seven-city tour will offer children and
their families the opportunity to participate in an interactive space
experience in the spirit of the series. Complete with a Zero Gravity Station,
Bungee Bounce and Moon Bounce House, the Astroblast! Space Camp will immerse
kids in the Astroblast! universe at each tour stop. Additionally, kids can
engage in meaningful play at the Space Challenge Activities Center, which
includes a Moon Sand Creative Play Zone, Custom Worm Holes and Shooting Star
Toss. A digital photo station with social sharing will help children and their
parents commemorate the event and provide a shareable souvenir of their visit
to outer space with the Astroblast! crew. Free and open to the public, the
tour will touch down in Fairfax, Atlanta, Houston, Denver, Phoenix, Los
Angeles and San Diego.

The "Astroblast! Space Camp Tour" Stops include:

  oFairfax, VA on Saturday, June 14
  oAtlanta, GA on Saturday, June 21
  oHouston, TX on Saturday, June 28
  oDenver, CO on Saturday, July 12
  oPhoenix, AZ on Saturday, July 19
  oLos Angeles, CA on Saturday, July 26 and Sunday, July 27
  oSan Diego, CA on Saturday, August 2

"Astroblast! is an exciting addition to our lineup of Sprout original
programming, and we couldn't think of a better way to bring this one-of-a-kind
show to life than inviting kids to participate in the Astroblast Space Station
experience themselves on this tour," said Sandy Wax, President, Sprout. "The
seriesdelivers on Sprout's promise of providing preschoolers and their
families with the very best content and programming—and together with
Scholastic, I think we've created an incredibly special and fun original

Tune in to Astroblast! on July 12 at 1:00 pm ET during The Sunny Side Up Show
and again at 8:00 pm ET during The Good Night Show on Sprout. Visit for more information.

About Sprout®
Sprout is the first 24-hour preschool destination available on TV, on demand
and online for children ages 2-6 and their parents and caregivers. Available
in over 55 million homes with programming structured to follow the day of the
child from morning to night, Sprout features original programming, including
The Chica Show and Noodle and Doodle, a library of gold standard series,
including Caillou and Sesame Street, and U.S. exclusives including Lazytown
and Tree Fu Tom. Sprout's hosted programming blocks, including The Sunny Side
Up Show and The Good Night Show, serve as tools to guide parents as they help
children prepare for their days and nights with activities, user generated
content, stories, and more. Viewers are encouraged to submit artwork, birthday
wishes, videos and more through, which has received over five
million viewer interactions to-date. Sprout's VOD offering is the #1 on
demand service for younger children with over 1.5 billion views. Sprout was
fully acquired by NBCUniversal Cable Entertainment in November 2013.

About Scholastic

Scholastic Corporation (NASDAQ: SCHL) is the world's largest publisher and
distributor of children's books and a leader in educational technology and
related services and children's media. Scholastic creates quality books and
ebooks, print and technology-based learning materials and programs, magazines,
multi-media and other products that help children learn both at school and at
home. The Company distributes its products and services worldwide through a
variety of channels, including school-based book clubs and book fairs, retail
stores, schools, libraries, on-air, and online and

About Scholastic Media

Scholastic Media, the entertainment and media division of Scholastic, is a
leading producer of quality, family-oriented content across multiple
platforms, including film, television, video, mobile and web, and is a major
developer and marketer of children's brands worldwide. Among its award-winning
and top-rated television productions are the animated series WordGirl®,
Clifford the Big Red Dog®, The Magic School Bus®, I SPY® as well as the live
action shows Goosebumps® and Animorphs®. Soup2Nuts, a division of Scholastic
Media, serves as its digital animation studio and offers full in-house
production services including the development of original series, writing,
recording, music composing, design, storyboards, animation, and


Contact: Jennifer Levine,, 215.286.1873;
Katherine Stein,, 646.784.5438; Laura Markofsky,, 248.408.5505
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