Canon Commemorates 25 Years since the Launch of the Flagship Model EOS-1 Series of Digital SLR Cameras

  Canon Commemorates 25 Years since the Launch of the Flagship Model EOS-1
  Series of Digital SLR Cameras

Business Wire

MELVILLE, N.Y. -- June 10, 2014

Canon U.S.A, a leader in digital imaging solutions, today announced that its
parent company, Canon Inc., is commemorating the 25th anniversary of the EOS-1
series, the flagship model lineup of the Company’s EOS series of
interchangeable-lens cameras that debuted in 1989.

In 1987, Canon launched EOS, the world’s first autofocus (AF) single-lens
reflex camera to feature a fully electronic mount system, using electrical
signals to control such functions as autofocusing and aperture adjustment. Two
years later, in 1989, the Company introduced its top-of-the-line professional
model EOS-1. Created to satisfy the advanced demands of professional
photographers, the camera marked the inaugural model of Canon’s EOS-1 series.
Based on the EOS concept of delivering automated performance to meet the
user’s needs, the EOS-1 camera featured cutting-edge technologies,
class-leading levels of performance, high durability, robustness and

Canon has consistently launched SLR cameras designed to satisfy the demands of
professionals in step with the changing times. First, in 1994, as a growing
number of professional photographers were making use of the autofocusing
capabilities offered by EOS cameras and EF lenses, Canon launched the EOS-1N
camera which featured an increased number of focusing points and enhanced
predictive focusing capabilities when tracking moving subjects. Then, in 2000,
the Company introduced the EOS-1V camera, equipped with 45-point high-density
area AF, which contributed to accurate and precise high-speed predictive AF up
to nine frames-per-second.

Upon entering the digital era, in 2001 Canon launched its first
flagship-model, professional digital SLR camera the EOS-1D, followed in 2002
by the EOS-1Ds camera, equipped with a full-frame 35mm sensor. Since then, the
Company has reinforced its product lineup through efforts targeting enhanced
image quality, continuous shooting performance and rugged reliability even
when shooting in adverse weather conditions such as rain or snow.

In June 2012, Canon released the EOS-1D X, its latest flagship pro-model
digital SLR camera, marking the EOS-1 camera series’ 13th* model since the
launch of the original EOS-1 camera. The EOS-1D X Digital SLR camera has
garnered strong acclaim from professionals working in a wide range of fields,
from photojournalism and sports coverage to commercial and nature photography.

Through the introduction of its powerful flagship model EOS-1 series, Canon
continues to enhance the value of its product lineup by incorporating
cutting-edge technologies, and the expansion of these technologies, even to
entry-level models. In addition to its robust camera lineup, Canon contributes
to developing the culture of photographic and video imaging through its
efforts to fulfill the diverse needs of its users.

About Canon U.S.A., Inc.

Canon U.S.A., Inc., is a leading provider of consumer, business-to-business,
and industrial digital imaging solutions. With approximately $36 billion in
global revenue, its parent company, Canon Inc. (NYSE:CAJ), ranks third overall
in U.S. patents granted in 2013†and is one of Fortune Magazine's World’s Most
Admired Companies in 2014. In 2013, Canon U.S.A. has received the
Readers’ Choice Award for Service and Reliability in the digital camera and
printer categories for the tenth consecutive year, and for camcorders for the
past three years. Canon U.S.A. is committed to the highest level of customer
satisfaction and loyalty, providing 100 percent U.S.-based consumer service
and support for all of the products it distributes. Canon U.S.A. is dedicated
to its Kyosei philosophy of social and environmental responsibility. In 2014,
the Canon Americas Headquarters secured LEED®Gold certification, a
recognition for the design, construction, operations and maintenance of
high-performance green buildings. To keep apprised of the latest news from
Canon U.S.A., sign up for the Company's RSS news feed by visiting follow us on Twitter @CanonUSA.

†Based on weekly patent counts issued by United States Patent and Trademark

* Including the EOS-1D C digital SLR camera, launched in December 2012 and
capable of recording 4K video, Canon’s EOS-1 series lineup comprises a total
of 14 models

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Canon U.S.A., Inc.
Ellen Heydt, 631-330-5078
Leigh Nofi, 631-330-3783
Canon U.S.A. website:
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