Associated Banc-Corp Chooses Intelligent Notification From MIR3 as a Powerful Tool for Business Continuity

Associated Banc-Corp Chooses Intelligent Notification From MIR3 as a Powerful
Tool for Business Continuity

Notification System Brings Crisis Management Team Together to Share
Information, Make Urgent Decisions and Coordinate Response Efforts

SAN DIEGO, June 10, 2014 (GLOBE NEWSWIRE) -- MIR3, Inc., the innovator of
real-time Intelligent Notification (IN™) and response technology, today
announced that Associated Banc-Corp, one of the top 50 publicly traded U.S.
bank holding companies, is adopting Intelligent Notification Standard™ edition
and the Intelligent Notification Mobile app as tools for business continuity
and crisis management.

With over 4500 employees dispersed over more than 200 locations, Associated
Banc-Corp needs to keep lines of communication open in the case of a business
interruption. Intelligent Notification Standard edition and the Mobile app
give the institution's administrators a way to sound the alarm to their
dispersed crisis management team and bring them together on a conference call.
If the team decides to expand the notification to more staff, they can choose
from a series of pre-prepared messages addressing common scenarios that can
easily be modified to suit the situation at hand. Messages can be targeted to
specific groups or locations and are customized to show they are coming from
the bank's Technology Service Desk. Staff has been trained in the new system
to allow for swift communications.

"Associated Banc-Corp is following in the steps of many other financial
institutions in acting to ensure greater safety for both their staff and their
financial systems by deploying the Standard edition and the Mobile app," says
Amir Moussavian, president and CEO of MIR3. "Their commitment to protecting
their assets and resources is smart and laudable."

Intelligent Notification Standard is ideal for companies that need a
full-featured yet streamlined notification system with sophisticated data
management. When business continuity is compromised, the Standard edition
provides automatic notification that can be targeted to the people most likely
to fix the problem, taking into consideration their personal schedules and
actual locations. Intelligent Notification Mobile lets smartphone users create
and send alerts, including recorded voice messages, to pre-defined groups or
individuals directly from a mobile application on their phone.


MIR3, Inc. is the leading developer of Intelligent Notification and response
software, which helps organizations and companies enhance communication,
protect assets, and increase operational efficiency. MIR3 technology provides
a common communication platform that enables advanced rapid, two-way
communication for IT, business continuity, and enterprise operations for many
of the Global Fortune 100 companies, as well as government entities,
universities and companies of all sizes in more than 130 countries. For more
information, visit Follow MIR3 on Twitter: @MIR3.


Associated Banc-Corp has total assets of $24 billion and is one of the top 50,
publicly traded, U.S. bank holding companies. Headquartered in Green Bay,
Wis., Associated is a leading Midwest banking franchise, offering a full range
of financial products and services in over 200 banking locations serving more
than 100 communities throughout Wisconsin, Illinois and Minnesota, and
commercial financial services in Indiana, Michigan, Missouri, Ohio and Texas.
Associated banks are known for strong relationships with their communities,
with many offices tracing their roots to the 1880s and 1890s. For more
information, visit

         Dan Martin
         MIR3, Inc.

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