McDonald's Reports Global Comparable Sales For May

              McDonald's Reports Global Comparable Sales For May

PR Newswire

OAK BROOK, Ill., June 9, 2014

OAK BROOK, Ill., June9, 2014 /PRNewswire/ --McDonald's Corporation today
announced that global comparable sales increased 0.9%  in May. Performance by
segment was as follows:

  oU.S. down 1.0%
  oEurope up 0.4%
  oAsia/Pacific, Middle East and Africa (APMEA) up 2.5%

"Around the world we are pursuing opportunities to provide our customers with
their favorite food and drink, create memorable experiences, offer
unparalleled convenience and become an even more trusted brand," said
McDonald's President and Chief Executive Officer Don Thompson. "We are
intensifying our commitment to place the customer at the center of everything
we do and are determined to create experiences that deliver the most
meaningful impact for our customers and our business."

In May, U.S. comparable sales decreased 1.0% amid ongoing broad-based
challenges. McDonald's U.S. business is heightening its customer focus
through service, value and menu  initiatives to stabilize results. During
May, these efforts were reflected in the promotion of Dollar Menu & More
offerings and breakfast including a focus on McDonald's popular McCafé
coffee.

Europe's comparable sales rose 0.4% in May led by positive performance in the
U.K. and France, partly offset by negative results in Germany. Unique
affordability options, premium menu choices and expansion of the segment's
beverage business supported the month's results.

In May, APMEA's comparable sales increased 2.5% reflecting strong results in
China, including comparison against the prior year impact of Avian influenza, 
and positive performance across a number of markets, partially offset by
ongoing weakness in Japan. Across the segment, APMEA remains focused on
strengthening its value platforms, breakfast daypart and convenience.

Systemwide sales for the month increased 2.4%, or 3.4% in constant currencies.

Percent Increase/(Decrease)  Comparable Sales Systemwide Sales
                                              As       Constant
Month ended May 31,          2014      2013   Reported Currency
McDonald's Corporation       0.9       2.6    2.4      3.4
Major Segments:
U.S.                         (1.0)     2.4    (0.1)    (0.1)
Europe                       0.4       2.0    7.6      3.0
APMEA                        2.5       0.9    4.7      7.4
Year-To-Date May 31,
McDonald's Corporation       0.7       (0.2)  1.3      3.2
Major Segments:
U.S.                         (1.2)     (0.1)  (0.3)    (0.3)
Europe                       1.0       (0.8)  7.1      3.7
APMEA                        1.6       (2.4)  0.0      6.1

Definitions

  oComparable sales represent sales at all restaurants, whether operated by
    the Company or by franchisees, in operation at least thirteen months
    including those temporarily closed. Some of the reasons restaurants may be
    temporarily closed include reimaging or remodeling, rebuilding, road
    construction and natural disasters. Comparable sales exclude the impact of
    currency translation. Comparable sales are driven by changes in guest
    counts and average check, which is affected by changes in pricing and
    product mix. Generally, pricing has a greater impact on average check than
    product mix. Management reviews the increase or decrease in comparable
    sales compared with the same period in the prior year to assess business
    trends.
  oThe number of weekdays and weekend days can impact our reported comparable
    sales. In May 2014, this calendar shift/trading day adjustment consisted
    of one less Wednesday and one more Saturday compared with May 2013. The
    resulting adjustment varied by area of the world, ranging from
    approximately 0.9% to 1.4%. In addition, the timing of holidays can impact
    comparable sales.
  oInformation in constant currency is calculated by translating current year
    results at prior year average exchange rates. Management reviews and
    analyzes business results excluding the effect of foreign currency
    translation and bases incentive compensation plans on these results
    because they believe this better represents the Company's underlying
    business trends.
  oSystemwide sales include sales at all restaurants, whether operated by the
    Company or by franchisees. While franchised sales are not recorded as
    revenues by the Company, management believes the information is important
    in understanding the Company's financial performance because these sales
    are the basis on which the Company calculates and records franchised
    revenues and are indicative of the financial health of the franchisee
    base.

Upcoming Communications

McDonald's tentatively plans to release second quarter results before the
market opens on July 22, 2014 and will host an investor webcast. This webcast
will be broadcast live and available for replay for a limited time thereafter
at www.investor.mcdonalds.com.

About McDonald's

McDonald's is the world's leading global foodservice retailer with over 35,000
locations serving approximately 70 million customers in over 100 countries
each day. More than 80% of McDonald's restaurants worldwide are owned and
operated by independent local business men and women.

Forward-Looking Statements

This release contains certain forward-looking statements, which reflect
management's expectations regarding future events and operating performance
and speak only as of the date hereof. These forward-looking statements involve
a number of risks and uncertainties. The factors that could cause actual
results to differ materially from our expectations are detailed in the
Company's filings with the Securities and Exchange Commission, such as its
annual and quarterly reports and current reports on Form 8-K.

SOURCE McDonald's Corporation

Website: http://www.mcdonalds.com
Contact: Investors, Kathy Martin, 630-623-7833; or Media, Heidi Barker,
630-623-3791
 
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