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Enterprise Software Leaders Rally CIOs To Embrace User-Centric IT

      Enterprise Software Leaders Rally CIOs To Embrace User-Centric IT

World-renowned author Geoffrey Moore kicks off strategic initiative today in
San Francisco with CEOs of Box, GoodData, Jive, Marketo, Okta, Skyhigh
Networks, Zendesk

PR Newswire

SAN FRANCISCO, June 6, 2014

SAN FRANCISCO, June 6, 2014 /PRNewswire/ --Leading enterprise software
companies together with Geoffrey Moore, author of Crossing the Chasm, today
launched an initiative to promote the transition to user-focused technology,
putting end-user experience at the center of IT planning and architecture. The
User-Centric IT initiative is a collaborative undertaking between Geoffrey
Moore and Box, GoodData, Jive, Marketo, Okta, Skyhigh Networks and Zendesk,
and was unveiled today to CIOs and other IT leaders at an event in San
Francisco.

World-renowned author Geoffrey Moore joined forces with Box, GoodData, Jive,
Marketo, Okta, Skyhigh Networks, Zendesk to discuss newly introduced
User-Centric IT initiative today in San Francisco. The User-Centric IT
initiative is designed to guide IT leaders in moving to a framework that puts
the needs of their employees first, empowering them to be more productive,
agile and effective.

At its core, the User-Centric IT initiative is designed to guide IT leaders in
moving to a framework that puts the needs of their employees first, empowering
them to be more productive, agile and effective.

"As the business world becomes increasingly digital, mobile and cloud-based,
organizations must transform how they deliver IT," said Geoffrey Moore,
managing director of Geoffrey Moore Consulting. "It's no longer about the best
or most cost effective technology stack - it's about the technologies that
make the information worker most productive. The User-Centric IT initiative
inspires this change, and as IT adopts this roadmap, users can access and
share information faster, more easily and without barriers, thus leading to
better business results."

Moore and the founding CEOs introduced the User-Centric IT model today in San
Francisco before an audience of CIOs and other IT executives. They discussed
the five key principles that define a user-centric organization, in which the
role of technology is to:

  oserve the business by empowering people;
  oadapt to the way people work, not the other way around;
  oenable people, information and knowledge to connect in real time;
  oview mobility as a work-style preference, not a device; and
  omake security inherent and transparent to the user experience

For more information – or to find out how user-centric your own organization
is –please visithttp://www.usercentricit.com.



World-renowned author Geoffrey Moore kicks off User-Centric IT initiative
today in San Francisco with CEOs of Box, GoodData, Jive, Marketo, Okta,
Skyhigh Networks, Zendesk.



CEOs of Box, GoodData, Jive, Marketo, Okta, Skyhigh Networks, Zendesk join
forces with world-renowned author Geoffrey Moore to discuss newly introduced
User-Centric IT initiative today in San Francisco.

Photo - http://photos.prnewswire.com/prnh/20140606/95827

Photo - http://photos.prnewswire.com/prnh/20140606/95826

Photo - http://photos.prnewswire.com/prnh/20140606/95825



SOURCE Jive Software, Inc.

Website: http://www.jivesoftware.com
Contact: Jason Khoury, Jive Software, (650) 847-8308,
jason.khoury@jivesoftware.com
 
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