De'Longhi Celebrates Dads With Online Promotion For Father's Day

       De'Longhi Celebrates Dads With Online Promotion For Father's Day

Help Dad Indulge with 20% Off Espresso Machines Online

PR Newswire

UPPER SADDLE RIVER, N.J., June 5, 2014

UPPER SADDLE RIVER, N.J., June 5, 2014 /PRNewswire/ --Just in time for those
looking for the perfect gift for dad this Father's Day, De'Longhi has
announced a 20% off promotion on espresso machines, which runs on its website
and at participating retailers from today through June 15^th. For dads with an
appetite for the finer things, both in life and in the kitchen, there's no
better gift than that of indulgence, especially through a delicious and
authentic Italian cappuccino or latte from De'Longhi, the global leader in
espresso. In fact, from a recent survey conducted by De'Longhi, an
overwhelming majority of men have seriously considered an espresso machine
purchase in order to be able to enjoy and experiment with espresso right from
home.

The De'Longhi Dedica Cappuccino

"De'Longhi's commitment is to make the everyday better, and our Father's Day
discount is just one way we're helping make that happen," said Mike Prager,
President and CEO, De'Longhi Group NA. "From recent research, it's clear that
more consumers prefer to have a specialty coffee experience from the comforts
of their own home. With that in mind, we're hopeful that this promotion will
put dad one step closer to that authentic espresso-based drink, all without
having to step foot out the door."

If dad appreciates convenience then a great espresso machine to consider is
the semi-automatic De'Longhi Dedica Cappuccino. This machine combines
traditional espresso preparation with De'Longhi's automatic cappuccino system,
which produces the richest, thickest and longest lasting milk foam. All it
takes is just the touch of one button, and dad can brew authentic cappuccinos
or lattes that will rival that of any coffee house, to be enjoyed at home. The
machine also features a removable, dishwasher safe milk carafe that dad can
easily take from countertop to refrigerator, so that no milk is wasted in
between use. Dedica Cappuccino features Dual Thermoblock technology, which
quickly heats to the ideal brewing temperature for espresso and cappuccino
ensuring that dad will never be far from an authentic Italian café drink.

For dads drawn to style, look no further than the De'Longhi Icona Pump
Espresso Machine. With Icona, you'll give dad the ability to transform his
breakfast into a moment of indulgence.The Icona Pump Espresso from De'Longhi
revives the retro, Italian-inspired design of the 1950s with uncomplicated
functionality. Featuring a high-gloss finish in black, white or red and 15
bars of pressure, the Icona Pump Espresso brews authentic espresso with
perfect crema. This espresso machine features De'Longhi's manual cappuccino
system, which produces the richest, thickest and longest lasting milk foam for
a quick and effortless cappuccino or latte. The Icona Pump Espresso machine
is also part of a suite of breakfast essentials from De'Longhi, including an
automatic electric kettle and two-slice toaster, adding sophistication,
creativity and elegance to kitchen appliances.

All De'Longhi espresso machines, including pump, semi- and fully-automatics
are automatically discounted beginning today, June 5^th. Nespresso machines,
including the Lattissima series, are excluded. For more information or to
shop, please visit www.delonghi.us 

De'Longhi Group

The De'Longhi Group is based in Treviso, Italy and is on the forefront of the
small domestic appliance category with a range of premium products under 3
internationally renowned brands; De'Longhi, Kenwood and Braun. The De'Longhi
Group is committed to continuing their mission to create exceptional products
that improve the lives of the consumer through innovative technologies and
unparalleled design.

The De'Longhi brand is based in Treviso Italy and is the global leader in
espresso & comfort products. Highest quality, high Italian design and
meaningful product innovations are the core values of the De'Longhi brand.
De'Longhi is present in over 123 countries and creates products in three main
categories: espresso, specialty cooking and home comfort. After more than a
century of perfecting its products, De'Longhi remains committed to creating
innovations that bring convenience and style into every customers' home;
making the everyday better. For more information visit www.delonghi.com

Photo - http://photos.prnewswire.com/prnh/20140605/95002

SOURCE De'Longhi Group

Contact: Kyle Kappmeier, 1-201-806-3157, kkappmeier@mww.com
 
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