The Truth About Pets and Dating

The Truth About Pets and Dating 
PetSmart Charities(R) and Match Reveal How Pets Play a Role in
Relationships in New, Nationwide Survey 
PHOENIX, AZ -- (Marketwired) -- 05/28/14 --  PetSmart Charities, the
nation's leader in pet adoptions, and Match, the world's largest
dating website, have teamed up to reveal what pet-loving singles want
when searching for a two-legged companion. With over 80 percent of
Match singles identified as pet lovers, "The Truth about Pets and
Dating" survey of 1,000 singles helps connect the dots between dating
and pets to give singles a new "leash" on love.  
The results pinpoint when to introduce their pet to a potential date;
how singles rely on their pet's judgment of a date; and, whether or
not "cat people" and "dog people" can truly make a love connection. 
"As the leader in pet adoptions in North America, we take pride in
making the perfect match between adopted pets and their new pet
parents," said Todd Cramer, senior programs manager, PetSmart
Charities. "This survey has confirmed that pets play a significant
role in making (or breaking) a relationship. The key is knowing how
to successfully introduce your adopted pet into a budding
relationship and to make your pet a priority in your dating life."  
Below are highlights from the "Truth about Pets and Dating" survey,

--  Pet Adoption is Hot: 59 percent of singles agree that finding out your
    date had adopted rather than bought their pet would make them seem
    more attractive.
--  Bark Off: 66 percent of men and women would not date someone who
    didn't like pets.
--  Paws Turn Heads: 27 percent of women find photos of pets in an online
    dating profile a turn-on.
--  Puppy Bait: Men are almost four times more likely to use their pet to
    attract a potential date than women (22 percent vs. 6 percent).
--  Vetting it Out: 70 percent of singles think their dates' reaction to
    their pet is important.
--  Animal Attraction: 35 percent of single women have been more attracted
    to someone because of their pet.
--  Hot Dogs: 72 percent of single women say that a dog is the "hottest
    pet a guy could own."
--  Purse Pooches: 28 percent of single men would be turned off if a
    woman's pet could fit in her handbag.
--  Dog Eat... Cat? Dog owners are less open to having a relationship with
    a cat owner. Only 66 percent of dog owners would date "cat people" vs.
    97 percent of cat owners who would date "dog people."
--  Time to Meet the Pet: 46 percent of singles would bring their pet to a
    walking trail on a first date.

"Dating can be a dog-eat-dog world, so one way to get a leg-up on the
competition is to adopt a dog -- especially if you're a guy," says
Whitney Casey, Match relationship expert. "And like the movie, 66
percent of single pet-owners agree that their date Must Love Dogs (or
cats) -- whatever their pet may be, they're more likely to find a
compatible match if they share the same animal attraction." 
To celebrate pet lovers across the nation, Match and PetSmart
Charities are teaming up to host pet-friendly Stir events starting on
June 1 in four cities across the U.S. and Canada. Stir, events by
Match, is in its third year of providing singles with creative and
innovative experiences for singles to meet offline. The events will
include appearances by the Purina Pro Plan Performance Team,
professional trainers and local food trucks. To sign up for these
events, singles can become members or subscribe today at 
For tips on how to introduce your four-legged companion to your
two-legged one, visit  
*Data compiled from both a 2014 online survey of Match users with
pets which represents the attitudes and behaviors of over 1,000
members, as well as from Match member user data, 2014. 
 PetSmart Charities, Inc. is a nonprofit
animal welfare organization that saves the lives of homeless pets.
More than 400,000 dogs and cats find homes each year through our
adoption program in all PetSmart(R) stores and our sponsored adoption
events. PetSmart Charities grants more money to directly help pets in
need than any other animal welfare group in North America, with a
focus on funding spay/neuter services that help communities solve pet
overpopulation. PetSmart Charities is a 501(c)(3) organization,
separate from PetSmart, Inc. 
 Launched in 1995, was the original
dating site and pioneer of the online dating industry. Today, 19
years later, operates leading subscription-based online
dating sites in 25 countries, eight languages and across five
continents and is responsible for more dates, relationships and
marriages than any other website. is an operating business
of IAC (NASDAQ: IACI) and is headquartered in Dallas, Texas. For more
information, visit 
Image Available: 
Ellen Goldberg
GolinHarris for PetSmart Charities 
Steve Pawlowski
PetSmart Charities 
Debra Duffy
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