Sharon Ludlow joins Aviva Canada as President, Aviva Insurance Company of Canada

 Sharon Ludlow joins Aviva Canada as President, Aviva Insurance Company of  Canada  TORONTO, May 27, 2014 /CNW/ - Aviva Canada, one of the country's leading  providers of home, auto, recreational vehicle, group and business insurance,  is pleased to announce the appointment of Sharon Ludlow as President, Aviva  Insurance Company of Canada, effective June 17.  Sharon will be responsible  for Aviva Canada's broker distribution operations, as well as the company's  customer, marketing and digital strategy. In the newly created role, Sharon  will report directly to Aviva Canada President and CEO, Greg Somerville.  "I think it is a testament to our brand, and the potential within our  organization that we are able to attract top talent, such as Sharon, to our  business to complement our great team at Aviva. I am excited about her joining  us as we take our business to the next level," stated Someville.  Sharon joins Aviva Canada from Swiss Re's Canadian operations where she served  as President and CEO. Under her leadership, Swiss Re achieved a dominant P&C  market position. She has also served as the Chief Financial Officer (CFO) of  Liberty International Underwriters' commercial P&C operations. In 2000, as  CFO, Sharon was instrumental in launching Kanetix, a web-based auto insurance  quotation service providing consumers with instant quotations from a variety  of insurers. Sharon also played a key role in Canada Life's demutualization  and IPO.  Sharon is a Chartered Professional Accountant, and holds a Bachelor of  Commerce degree from the University of Toronto. She holds an FLMI (Fellow,  Life Management Institute) designation and is a Director for the Insurance  Bureau of Canada, the Canadian Life & Health Insurance Association and the  Institute for Catastrophic Loss Reduction. Sharon also serves as Chair,  Solvency & Capital Committee and is a member of the Adaptation to Severe  Weather Strategic Committee and the Earthquake Oversight Committee of the  Insurance Bureau of Canada. She is a member of the Reinsurance Committee of  the Canadian Life & Health Insurance Association, and is Chair and  past-President of the Reinsurance Research Council.  In 2013, Sharon was named by Women's Executive Network (WXN) one of Canada's  Top 100 Most Powerful Women, and one of the Top 50 Women in the insurance  industry globally by Reactions magazine. Sharon has actively volunteered for  Junior Achievement of Canada, and has held Treasurer, President, and Chair of  the Board positions for various non-profit organizations.  "I am excited by the opportunity and potential within the Aviva business.   It's a company I know really well from my role in the market. I look forward  to working with everyone in the Canadian business and collaborating with my  colleagues globally," added Ludlow.  About Aviva Canada Aviva Canada is one of the leading Property and Casualty  insurance groups in Canada providing home, automobile, recreational vehicle,  group and business insurance to more than three million customers. The Company  is a wholly-owned subsidiary of UK-based Aviva plc and has more than 3,000  employees, 25 locations and 1,700 independent broker partners. Aviva Canada  and its employees invest in positive change including through the Aviva  Community Fund and Eva's Initiatives, its partner in Aviva's global Street to  School program to help homeless and other at-risk youth reach their potential.  For more information visit AvivaCanada.com, our blog or our Twitter, Facebook  and LinkedIn pages.    SOURCE  Aviva Canada Inc.  Media Contact: Glenn Cooper, Senior Manager, Public Relations and Social  Media, Aviva Canada Inc., Desk: (416) 288-2685, Mobile: (416) 523-3225,  glenn_cooper@avivacanada.com  To view this news release in HTML formatting, please use the following URL:  http://www.newswire.ca/en/releases/archive/May2014/27/c2588.html  CO: Aviva Canada Inc. ST: Ontario NI: INS 2575 WNEWS  
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