PetSmart Unleashes Its One-of-a-Kind Pop-Up Park (P.U.P.) in Downtown Detroit

  PetSmart Unleashes Its One-of-a-Kind Pop-Up Park (P.U.P.) in Downtown

Business Wire

PHOENIX -- May 15, 2014

PetSmart, Inc. has partnered with the City of Detroit and the non-profit
community organization Detroit Dog Park to bring a portable, pop-up dog park
to a vacant lot in Detroit. This is the first official dog park in Detroit,
providing more than 10,000 square feet of space for pet parents to bring their
pets to play. The new park is called the PetSmart P.U.P.’s Detroit Dog Park,
and is located at the former Macomb Playlot at 2301 17^th Street at Rose
Street in Detroit, Mich. The park is near the Michigan Central Station in the
city’s historic Corktown neighborhood.

PetSmart’s P.U.P. is a shipping container that contains everything that can be
deployed to create an interim dog park, including 340 feet of fencing, three
Oops clean-up Stations, three moveable backless benches, lighting on and
inside the container (powered by a solar panel on the roof of the container)
and a storage closet. The shipping container serves as the park’s point of
entry and exit. PetSmart provided all of the equipment required to set up the
park, and Detroit Dog Park will maintain the park.

“At PetSmart, we believe in enriching people’s lives through the power of
pets, and this is centered on giving back to the communities where we all live
and work,” said David Lenhardt, president and CEO, PetSmart. “The PetSmart
P.U.P. will provide the pet parents of downtown Detroit with a much-needed
place to let their pets run and play while improving the community by
repurposing vacant land.”

“Detroit Dog Park is thrilled to partner with PetSmart and the city of Detroit
to build the city’s first official dog park,” said Mary Lorene Carter,
President of Detroit Dog Park. “With so much vacant land in the city, we are
pleased to put Macomb Playlot back to use as a park for dogs and their people.
Providing Detroiters with a place to socialize and exercise their dogs is part
of our mission, and we thank PetSmart’s P.U.P. program for helping us realize
that goal.”

“The City of Detroit is a great place to live and build a community. The good
work Detroit Dog Park and PetSmart have done with the City is another example
of how we can truly meet our residents’ needs,” said Lisa Howze, Director of
Government Affairs at the City of Detroit. “We are excited for this park and
look forward to our residents using it for years to come.”

There are currently two other PetSmart P.U.P.s (Pop-Up Park) in the country,
both located in Phoenix, Ariz., where PetSmart is based. PetSmart hopes to
bring the P.U.P. to four more communities throughout the country by the end of
2014. Specific locations have not yet been finalized.

PetSmart’s P.U.P. is one of several national programs PetSmart runs under its
community relations program, PetSmart Gives Back. PetSmart supports
organizations that make communities a better place to call home and enrich
people’s lives through the power of pets. Its other programs include:

  *PetSmart Promise – which supports homeless families in keeping their pets
  *PetSmart Paws for Hope – which promotes healing through therapy dogs at
  *PetSmart for Patriots – which is a joint endeavor between PetSmart and
    Canine Companions for Independence, in support of Canine Companions’
    Wounded Veterans Initiative to help partner assistance dogs with the
    military veterans who need them

About PetSmart

PetSmart, Inc. (NASDAQ: PETM) is the largest specialty pet retailer of
services and solutions for the lifetime needs of pets and is a leading online
provider of pet supplies and pet care information (
The company employs approximately 54,000 associates and operates more than
1,314 pet stores in the United States, Canada and Puerto Rico, and over 196
in-store PetSmart^® PetsHotel^® dog and cat boarding facilities. PetSmart
provides a broad range of competitively priced pet food and pet products; and
offers dog training, pet grooming, pet boarding, PetSmart Doggie Day Camp^SM
day care services and pet adoption services. Through its in-store pet adoption
partnership with PetSmart Charities®, PetSmart has helped save the lives of
more than 5 million pets since 1994. PetSmart Charities, Inc. and PetSmart
Charities of Canada, Inc. (“PetSmart Charities”) are independent, nonprofit
organizations that save the lives of homeless pets and reduce shelter intake
through spay/neuter efforts. In 2012, nearly 450,000 dogs and cats found homes
through PetSmart Charities’ adoption centers in all PetSmart stores and by
sponsoring community adoption events. PetSmart Charities is the leader in
granting money to help pets in need, with more than $28 million given in 2012
throughout North America.

About Detroit Dog Park

Detroit Dog Park is a not-for-profit organization that turns vacant land in
Detroit into off-leash dog parks. We were founded in June 2011 on the idea
that dog parks build community between dog owners and neighbors and that dog
parks support responsible dog ownership. The organization is volunteer-driven
and oversight is through a nine-member Board of Directors. For information,
visit or


Widmeyer for PetSmart
Christina Saull, 614-323-0306 (cell)
Erin Gray, 623-516-3908
Detroit Dog Park
Megha Satyanarayana, 214-477-8601
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