FANDANGO PACTS WITH HARKINS THEATRES, DIGIPLEX DESTINATIONS AND PREMIERE
CINEMAS, EXPANDING ITS THEATER REACH TO MORE THAN 24,000 U.S. SCREENS
The Nation's Leading Moviegoer Destination Increases Its Online and Mobile
Ticketing Footprint in Key Markets Nationwide by Adding 1,000 New Screens
LOS ANGELES, May 15, 2014
LOS ANGELES, May 15, 2014 /PRNewswire/ --Fandango, the nation's leading
moviegoer destination, announced today it has added Harkins Theatres, the
nation's largest independently-owned theater chain and top circuit in key
Southwestern states, plus the leading exhibitors, Digiplex Destinations and
Premiere Cinemas, to its ever-expanding cinema network.
These latest exhibitor agreements bring Fandango's ticketing conveniences to
an additional 1,000 screens in a dozen states including Alabama, Arizona,
California, Colorado, Connecticut, Florida, Maryland, New Hampshire, New
Jersey, New Mexico, Oklahoma and Texas. Fandango now powers online and mobile
ticketing for more than 24,000 U.S. screens, representing the vast majority of
the nation's theaters with advance ticketing capabilities.
"We are thrilled to work with Harkins, Digiplex and Premiere to help them
reach even more moviegoers through our expanding online and mobile ticketing
platforms, and ultimately grow their businesses," said Paul Yanover, President
Harkins Theatres is the fifth largest theatre chain in the U.S. and has been
committed to bringing the Ultimate Moviegoing® experience to its guests for
over 80 years. Harkins Theatres operates 30 theatres across five states,
representing 432 screens. "We are excited to begin our relationship with
Fandango this summer," says Mike Bowers, President of Harkins Theatres. "We
look forward to Fandango's innovations helping us expand our presence on new
platforms, while providing even more conveniences for Harkins' moviegoers."
Digiplex/ Digital Cinema Destinations Corp is a leader in digital cinema
deployment and alternative programming, combining digital technology with
engaging, dynamic content and live events. "We are committed to increasing
choices for our customers, both in the variety of movies and other on-screen
entertainment, and the convenience of service throughout our operations," says
Chuck Goldwater, Executive Vice President of Digiplex."We are excited about
all the advantages and conveniences – including smartphone access and online
and mobile ticket-buying – that our partnership with Fandango will bring to
Premiere Cinema Corp is among the largest independently-owned motion picture
exhibitors in the United States, and is ranked by NATO as one of the Top 20 in
size in North America. "We are always looking at ways to enhance the cinema
experience for ourguests," says Joel Davis, VP of Operations for Premiere
Cinemas. "We're excited to partner with Fandango to provide online and mobile
ticketing conveniences to Premiere moviegoers across the country."
The news follows on the heels of the company's recent acquisition of
MovieClips, the largest movie trailer and content network on YouTube, with
more than 7 million subscribers, averaging 200 million video views per month.
Fandango also launched a new Twitter Card experience, offering movie fans the
opportunity to learn about current and upcoming films and connect to Fandango
ticketing right from a Tweet.
Fandango has recently redesigned its website and mobile apps, featuring an
improved, streamlined ticketing experience and a sleek, modern interface for
showcasing high-res movie art, celebrity photos, HD video and trailers. Also
featured on every page of the site are personalized ticketing widgets that
serve up new movie releases at the user's favorite or local theaters.
Fandango's updated and redesigned mobile apps will be honored with the
People's Voice Award for Mobile Guides/Ratings/Reviews at the 2014 Webby
Awards on Monday, May 19 in New York City.
Fandango, the nation's leading moviegoer destination and a unit of
NBCUniversal, sells tickets to more than 24,000 screens nationwide. Fandango
entertains and informs consumers with reviews, commentary, celebrity
interviews and trailers, and offers the ability to quickly select a film, plan
where and when to see it, and conveniently buy tickets in advance. For many
theaters, fans can print their tickets at home or receive them as a paperless
Mobile Ticket on their smartphones. Fandango's top-ranking movie ticketing
apps, with more than 40 million downloads, are available on the iPhone and
iPad, Android, and many other platforms. Fandango is enjoyed by more than 30
million online and mobile visitors each month, according to comScore. Film
fans also find Fandango on Facebook at www.facebook.com/fandangoand on
Logo - http://photos.prnewswire.com/prnh/20061016/LAM046LOGO-b
Contact: Dana Henry Benson/Fandango, 310-954-0278 x300, firstname.lastname@example.org;
Harry Medved/Fandango, 310-954-0461, email@example.com
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