Kohl’s Captivation Station and Kohl’s Family Day Return to Summerfest 2014

  Kohl’s Captivation Station and Kohl’s Family Day Return to Summerfest 2014

Business Wire

MILWAUKEE -- May 13, 2014

Summerfest is pleased to announce the continuation of its partnership with
Kohl’s Department Stores (NYSE: KSS) through its Kohl’s Cares® program with
the return of the Kohl’s Captivation Station and Kohl’s Family Day to
Summerfest 2014. For the past four years, Summerfest and Kohl’s Cares have
offered educational, fun art and music experiences for children of all ages
and their families, as well as the opportunity for patrons to gain free
admission to the festival.

As part of Kohl’s Family Day, on Sunday, June 29 from Noon – 3:00 p.m., the
first 2,500 patrons who donate three (3) non-perishable food items for kids
will receive one (1) FREE Summerfest admission ticket valid for that day. The
popular promotion has been successful in raising thousands of pounds of food
donations for Hunger Task Force over the years and will once again support the

“Kohl’s is proud to partner with Summerfest to provide families free access to
the festival on Kohl’s Family Day,” said Bevin Bailis, Kohl’s senior vice
president, communications and public relations. “We are thrilled to bring back
the Kohl’s Captivation Station, where families can create, play and explore
together with activities and performances from some of our favorite Milwaukee

The Kohl’s Captivation Station will be open from Noon – 7:00 p.m., every day
of Summerfest and located on the south end of Henry Maier Festival Park.
Attendees will be able to participate in programs including:

  *Kohl’s Color Wheels
    An art-making experience in partnership with the Milwaukee Art Museum
  *Kohl’s Design It! Mobile Lab
    A joint venture with Discovery World to help children create unique,
    hands-on projects

  *Kohl’s Wild Theater
    Conservation-based theatrical performances in collaboration with the
    Milwaukee County Zoo and Zoological Society of Milwaukee

  *Kohl’s Building Blocks Workshop
    A partnership with Penfield Children’s Center to provide developmental
    services and equipment for children of all abilities

Throughout the festival, the Kohl’s Captivation Station will also showcase
entertaining performances from the Radio Disney Road Crew, Mad Science, Comedy
Sportz, Milwaukee Community Circus, the Figureheads and more! Schedules for
the Kohl’s Captivation Station will be available beginning in June at
Summerfest.com and through the Official Summerfest Brochure.

About Summerfest

Summerfest 2014 will take place June 25 - 29 and July 1 - 6 from Noon until
Midnight and will be closed Monday, June 30. Following its 1968 debut,
Summerfest has evolved into what is now recognized as “The World’s Largest
Music Festival” and Milwaukee’s cornerstone summer celebration, bringing the
music industry’s hottest stars, emerging talent and local favorites along with
approximately 900,000 people from Milwaukee and around the world together each
year for an unforgettable live music experience. During the festival, the
spotlight shines on over 800 acts, over 1,000 performances, 11 stages,
delectable food and beverages and interactive activities, all in a world-class
festival setting. Patrons can also enjoy Miller Lite, the Official Beer of
Summerfest. For more details, visit Summerfest.com, Facebook.com/summerfest or
Twitter: @Summerfest.

About Kohl’s Department Stores

Based in Menomonee Falls, Wis., Kohl’s (NYSE: KSS) is a family-focused,
value-oriented specialty department store offering moderately priced,
exclusive and national brand apparel, shoes, accessories, beauty and home
products in an exciting shopping environment. With a commitment to
environmental leadership, Kohl’s operates1,162 stores in 49 states. In
support of the communities it serves, Kohl’s has raised more than$257 million
for children’s initiatives nationwide through its Kohl’s Cares® cause
merchandise program, which operates under Kohl's Cares, LLC, a wholly-owned
subsidiary of Kohl's Department Stores, Inc. For a list of store locations and
information, or for the added convenience of shopping online,
visitwww.Kohls.com,join the discussion on Facebook
(http://www.facebook.com/Kohls) or Twitter (http://twitter.com/Kohls)or get
inspired on Pinterest (http://pinterest.com/Kohls) and Instagram


Jess Owens, Summerfest
Jen Johnson, Kohl’s Department Stores
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