Former Nimble Storage Executive, Carolyn Crandall, Joins Maxta as Vice
President of Marketing
Carolyn Crandall, industry veteran, will lead Maxta's global expansion and
continued growth as Vice President of Marketing
SUNNYVALE, Calif., May 13, 2014
SUNNYVALE, Calif., May 13, 2014 /PRNewswire/ -- Maxta, a developer of the
VM-centric storage platform MxSP™ that turns standard servers into a converged
compute and storage solution for virtualized environments, today announced the
appointment of 25-year technology industry executive Carolyn Crandall as its
vice president of marketing. Most recently, Crandall was Vice President of
Corporate and Field Marketing for Nimble Storage, where she helped propel
Nimble Storage to a leading market position in hybrid storage.
Tweet this: #Maxta appoints industry veteran Carolyn Crandall as VP,
"I look forward to the opportunity of positioning Maxta as the truly
disruptive company it is," said Crandall. "I see 2014 as the year of the
converged data center with Maxta leading the charge with its storage platform.
I am confident that the world will soon know that Maxta will do for storage
what VMware did for server virtualization."
Crandall is an acknowledged expert in marketing, sales and channel best
practices, with a proven track record of driving unprecedented revenue growth
and company valuation. Crandall joins Maxta where she will be responsible for
the development, oversight, and execution of Maxta's marketing strategy and
growth initiatives. Prior to joining Nimble Storage, she served as vice
president of worldwide marketing at Riverbed. Before joining Riverbed, she
held vice president roles with Seagate and Juniper Networks, as well as
positions with Cisco Systems and National Semiconductor.
"We are especially fortunate to have someone of Carolyn's calibre, skill and
experience join our company to help position us as the leader in the
VM-centric storage space," said Yoram Novick, Maxta founder, president and
CEO. "The fact that she has been so successful throughout her career is a
testament to her ability to develop and build marketing programs that help
bring visability and generate revenue to help her companies grow. I look
forward to seeing that success applied on Maxta's behalf."
Crandall attended Santa Clara University, where she studied electrical
engineering/computer science. In addition to being named to CRN's Women of
the Channel for five years, Crandall has also been recognized as one of the
Power 100 last year and among the Top 100 Most Powerful Women of the Channel
in 2008/2009 by CRN.
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Maxta is redefining enterprise storage by delivering a storage platform that
is simple, agile and cost efficient for virtualized environments as well as
supporting a wide spectrum of enterprise-class data services and capacity
optimizations. For more information visit http://www.maxta.com.
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SOURCE Maxta Inc.
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