SCA Launches Two Innovative IT-Based Services for Cleaner Washrooms

  SCA Launches Two Innovative IT-Based Services for Cleaner Washrooms

Business Wire

STOCKHOLM -- May 7, 2014

Regulatory News:

SCA (STO:SCAA)(STO:SCAB) with its global hygiene brand Tork strengthens its
position in the service industry by offering two new IT-based washroom
services: Bloe® washroom service and Tork EasyCubeTM. The services provide
real-time data from washrooms, such as toilet use and refill consumption. The
data is easily accessible and interpreted online – either via an office
computer or on the field via smartphones and tablets. Cleaning providers will
have an instant overview of when and where cleaning is needed, moving from
static cleaning schedules to cleaning when needed.

“SCA’s innovation activities are fuelled by an in-depth understanding of the
everyday needs of our customers and consumers. Innovations such as Tork
EasyCubeTM and Bloe® are important for our future success and competitiveness.
This also further strengthens our customers’ and consumers loyalty and
satisfaction”, says Jan Johansson, President and CEO at SCA.

SCA is a leading global hygiene and forest products company that develops and
produces sustainable personal care products, tissue and forest products.
Innovation and sustainability are deeply embedded in the company’s business
model. Bloe® and Tork EasyCubeTMare efficient ways of delivering value for
customers and consumers through open innovation with external parties or small
acquisitions. They will complement SCA’s current portfolio and increase the
company’s relevance as a global leading hygiene specialist.

Tork EasyCubeTM in summary: An intelligent system developed together with
Facility Service companies. Based on real-time data from smart dispensers,
Tork EasyCubeTM empowers facility managers and their teams to move from static
cleaning schedules to cleaning when needed.

Bloe® in summary: A new service solution based on real-time data from
connected toilets and urinals with sleek design. It provides end-users with an
elevated washroom experience and cleaning providers with insights about
visitors and usage. It also includes integrated screens for visual
communications towards visitors, and innovative features to automatically
facilitate cleaning, control odors and reduce water usage. A unique
ventilation system with aromatic oils creates an invigorating fragrance
throughout the washroom.

These services will initially be available in selected markets in Europe.

Read more about Tork EasyCubeTMand Bloe® here:

SCA is a leading global hygiene and forest products company. The Group
develops and produces sustainable personal care, tissue and forest products.
Sales are conducted in about 100 countries under many strong brands, including
the leading global brands TENA and Tork, and regional brands, such as Libero,
Libresse, Lotus, Nosotras, Saba, Tempo and Vinda. As Europe’s largest private
forest owner, SCA places considerable emphasis on sustainable forest
management. The Group has about 44,000 employees. Sales in 2013 amounted to
approximately SEK 93bn (EUR 10.7bn). SCA was founded in 1929, has its
headquarters in Stockholm, Sweden, and is listed on NASDAQ OMX Stockholm. For
more information, visit

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Boo Ehlin, VP Media Relations
46 8 788 51 36
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