Work4 Closes $7 Million in Series B Funding from Serena Capital and Matrix Partners

  Work4 Closes $7 Million in Series B Funding from Serena Capital and Matrix

Social and Mobile Recruitment Provider to Use Funding to Fuel Continued Global

PR Newswire

SAN FRANCISCO, April 17, 2014

SAN FRANCISCO, April 17, 2014 /PRNewswire/ --Work4, the global leader in
social and mobile recruiting, has raised $7 million in Series B funding,
bringing total funds raised to $18 million. Lead investor Serena Capital joins
Matrix Partners in backing Work4, with Managing Partner Xavier Lorphelin
joining the Board of Directors. This new funding will be used to fuel Work4's
continued expansion in the United States and accelerate customer adoption in
France and Western Europe.

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According to Aberdeen Group, 75 percent of employers consider social
networking tools to be a critical part of their recruitment strategy and 83
percent of candidates are using Facebook in their job search. Furthermore,
seven out of ten people are searching for jobs on mobile devices. Since its
launch in 2010, Work4 has helped thousands of companies including Gap, AIG,
Intel, L'Oreal, Groupon and Hard Rock Cafe establish an employer brand and
leverage these jobseeker preferences to connect with the best active and
passive candidates.

Company Momentum for Work4

In the past year, Work4 more than doubled its monthly recurring revenue and
added Fortune 500 employers including PepsiCo, Staples, Unilever and Michelin
to its roster. As the leading social recruitment provider supporting employer
branding and sourcing across Facebook, LinkedIn and Twitter, other milestones

  oOver 12 million jobs shared on social networks to date
  o29X increase in users since launching new features for sharing jobs across
    Facebook, Twitter and LinkedIn in June 2013
  oBecoming the first provider of Twitter Job Cards, which allows companies
    to take advantage of Twitter's recent redesign by offering candidates a
    more visual, engaging experience
  oBecoming the first to harness Facebook's Graph Search technology to power
    advanced candidate search capabilities for recruiters

Comments on this News:

  o"The social recruitment market is primed for exponential growth," said
    Work4 CEO Stephane Le Viet. "New technologies are fusing the proven power
    of employee referrals with advanced sourcing and targeting capabilities.
    We see a $30 billion market opportunity to transform social networks into
    the leading source of hires for every type of organization."
  o"There is a lot of disruption in the recruitment technology market, but
    what makes Work4 different is that it's already playing in the next talent
    markets – mobile devices and Facebook," said Serena Managing Partner
    Xavier Lorphelin. "We decided to invest in Work4 because of its proven
    leadership in social and mobile recruitment solutions."
  o"Looking beyond traditional sources like job boards and LinkedIn is
    critical to attracting and hiring quality talent, especially in the
    healthcare industry," said customer Dina Kraus, Talent Lead, Strategic
    Initiatives at Cigna. "Facebook has taken a more important role in Cigna's
    overall talent acquisition strategy. Partnering with Work4 allows us to
    stand out as a forward-thinking employer brand on social networks."

About Work4
Work4 is the global leader in Social and Mobile Recruiting, with thousands of
customers including many of the Fortune 500. Work4 technology enables
organizations to extend their employer brands, drive referrals organically and
target specific profiles, transforming social networks into a source of top
quality talent.Established in 2010 and backed by Matrix Partners and Serena
Capital, Work4 has offices in San Francisco and Paris. For more information,
please visit our website (, Facebook Page
(, or Twitter account (@work4labs).

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Contact: Sarah Borup,, 617.779.1803
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