USATF and NIKE, Inc. Sign Long-Term Partnership

  USATF and NIKE, Inc. Sign Long-Term Partnership

Business Wire

INDIANAPOLIS -- April 16, 2014

USA Track & Field (USATF) and NIKE, Inc. (NYSE:NKE) on Tuesday announced an
expansion of their partnership that will significantly increase support of
USATF programs, athletes and competitive groups.

The new partnership marks an ongoing commitment from NIKE to the sport in a
sponsorship that extends from 2017 through 2040. The long-term partnership
significantly increases the overall support for track and field athletes
throughout the US.

“This new deal is a game-changer for the sport and what USATF will be able to
offer all of our constituents,” said USATF CEO Max Siegel. “In working
together with NIKE, we placed an emphasis on growth as well as scope, so we
can broaden the level and breadth of support for all USATF programs. NIKE’s
support for USA Track & Field and the sport as a whole is unmatched, and we
look forward to this new era of collaboration.”

“NIKE was founded as a running company, and our passion for Track and Field is
at the core of our DNA,” said Mark Parker, President and CEO of NIKE, Inc. “We
have been a longstanding partner of USATF since 1991 and are extremely proud
to extend our partnership and commitment to the sport.”

As USATF National Team Sponsor and the world's leading creator of authentic
athletic footwear, apparel, equipment and accessories, NIKE has supported and
designed uniforms for the last six Olympic Games. Under the new agreement with
USATF, NIKE maintains its status as exclusive sponsor and supplier of products
to the World's #1 Track and Field Team while being USATF's official sponsor in
the footwear, apparel and retail categories, and exclusive athletic footwear
and apparel licensee within the running and route tracking/management app and
social network category.

New deal, new support

The new partnership will enable USATF to fully support Paralympic and masters
track & field teams through official outfitting of current Team USA gear.

NIKE will continue to sponsor USA Track & Field's Indoor and Outdoor Track &
Field Championships and will outfit all USATF teams in international
competitions, including the Olympic Games, World Championships, Pan American
Games and World Junior Championships, among other meets.

About USA Track & Field

USA Track & Field (USATF) is the National Governing Body for track and field,
long-distance running and race walking in the United States. USATF encompasses
the world's oldest organized sports, some of the most-watched events of
Olympic broadcasts, the country’s #1 high school and junior high school
participatory sport and more than 30 million adult runners in the United
States. For more information on USATF, visit

About NIKE, Inc.

NIKE, Inc., based near Beaverton, Oregon, is the world's leading designer,
marketer and distributor of authentic athletic footwear, apparel, equipment
and accessories for a wide variety of sports and fitness activities.
Wholly-owned NIKE, Inc. subsidiaries include Converse Inc., which designs,
markets and distributes athletic lifestyle footwear, apparel and accessories
and Hurley International LLC, which designs, markets and distributes surf and
youth lifestyle footwear, apparel and accessories. For more information,
NIKE’s earnings releases and other financial information are available on the
Internet at and individuals can follow @Nike.


NIKE, Inc.
Media Relations
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