Scout by ServiceSource Debuts Industry’s First User-Configurable Analytics to Drive Customer Lifetime Value

  Scout by ServiceSource Debuts Industry’s First User-Configurable Analytics
  to Drive Customer Lifetime Value

Scout® Formulas allow businesses to increase customer success and trigger
customer engagement with unique key performance indicators and rules

Business Wire

SEATTLE -- April 15, 2014

ServiceSource® (NASDAQ:SREV), the global leader in recurring revenue
management, today introduced Scout® Formulas, the industry’s first
user-configurable analytics solution for sales, marketing and customer success
teams to increase customer lifetime value. The new offering allows business
users to create and deploy unique key performance indicators and rules (known
as formulas) based on data aggregated from CRM, survey management, billing
automation and other systems across the enterprise.

Today, customer success, sales, and marketing departments require dynamic
control of customer data to generate meaningful analytics that support their
unique business requirements. Unfortunately, business users must rely on
tailored customer analytics using error-prone and expensive Excel documents or
spreadsheets. In fact, a recent Ventana Research report found that only 15
percent of organizations are fully satisfied with their customer analytics.
The report identified numerous factors contributing to this dissatisfaction,
including the use of spreadsheets by more than half of organizations (52%),
with 57 percent agreeing that spreadsheets make it difficult to produce timely
and accurate customer analytics.

Scout Formulas eliminates the burden of managing data and calculations from
multiple systems and spreadsheets. Leveraging comprehensive customer data with
Scout® Hub, the leading predictive analytics platform, Scout Formulas allows
business users to create customized key performance indicators and rules, or
Formulas, which perform calculations or automate decision rules. Once created,
a Scout® Formula for customers, subscriptions or users can be deployed and
used across the organization in reports, dashboards, playbook automation,
workflow and analysis tools. Typical use cases include:

  *Customer Metrics and Functions (i.e. Customer Health Scores): a  highly
    personalized customer health-monitoring capability that automatically
    triggers specific playbooks. Business users can perform calculations for
    customer lifetime value and health scoring, and gauge the performance and
    timeliness of specific playbooks.
  *Subscription Metrics and Functions: allows business users to perform
    subscription level calculations for compliance, renewal pricing, billing
    and health scoring to automate usage charge billing and apply filters for
    a more efficient and streamlined renewal process.
  *User Metrics and Functions: provides customizable fields for user-level
    calculations and automated triggers for personalized nurturing to increase
    loyalty, usage and customer lifetime value.

“All too often, customer success, sales and marketing teams rely upon manual,
time-intensive and error-prone spreadsheets. This burdensome process will not
cut it in today’s fast-paced subscription economy, where real-time monitoring
and interaction with customers is imperative for driving customer success and
business growth,” said Matthew Shanahan, VP of product strategy for Scout® by
ServiceSource. “Now, Scout Formulas puts the power of predictive analytics
into the hands of the business user. Sales, marketing and customer success
professionals can now quickly and easily create sophisticated key performance
indicators and rules to monitor customer success and drive the right customer
engagement to maximize customer lifetime value.”

About ServiceSource

ServiceSource International, Inc. (NASDAQ: SREV) is the global leader in
cloud-based recurring revenue management solutions. The company helps
customers drive growth and build long-standing relationships across the
customer lifecycle with the industry's most comprehensive data management,
analytics, automation and services capabilities. Through Renew OnDemand™,
Scout® and proven services, ServiceSource delivers higher subscription,
maintenance, and support revenue, improved customer retention, and increased
business predictability. Headquartered in the Cloud Corridor of San Francisco,
ServiceSource® manages $14.5 billion in recurring revenue for the world's
largest and most respected technology and B2B companies. For more information,
please go

Forward-Looking Statements

This press release contains forward-looking statements, including statements
regarding the benefits ofServiceSourceofferings, our managed services, our
Renew OnDemand cloud platform and application, and/or our Scout application.
These forward-looking statements are based on our current assumptions and
beliefs, and involve risks and uncertainties that could cause our results to
differ materially from those expressed or implied in our forward-looking
statements. Thoserisks and uncertainties include, without limitation,
fluctuations in our quarterly results of operations; the risk of material
defects or errors in our software offerings or their failure to meet customer
expectations; migrating customers to Renew OnDemand; the ability to integrate
Renew OnDemand or Scout with other third-party applications used by our
customers; errors in estimates as to the renewal rate improvements and/or
service revenue we can generate for our customers; our ability to grow the
market for service revenue management; our ability to protect our intellectual
property rights; the risk of claims that our offerings infringe the
intellectual property rights of others; changes in market conditions that
impact our ability to sell the Renew OnDemand or Scout solution and/or
generate service revenue on our customers' behalf; the possibility that our
estimates of service revenue opportunity under management and other metrics
may prove inaccurate; demand for our offering that falls short of
expectations; our ability to keep customer data and other confidential
information secure; our ability to adapt our solution to changes in the market
or new competition; general political, economic and market conditions and
events; and other risks and uncertainties described more fully in our periodic
reports and registration statements filed with theSecurities and Exchange
Commission, which can be obtained online at the Commission's website
at All forward-looking statements in this press release
are based on information currently available to us, and we assume no
obligation to update these forward-looking statements.

Connect with ServiceSource:


ServiceSource, Renew OnDemand, Scout and anyServiceSourceproduct or service
names or logos above are trademarks ofServiceSource International, Inc. All
other trademarks used herein belong to their respective owners.


Barokas PR for ServiceSource
Katharine Kemp, 206-264-8220
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