Second Harvest Heartland Announces 2014 Hunger Hero Awards

          Second Harvest Heartland Announces 2014 Hunger Hero Awards

Hunger Hero Awards publicly recognizes six outstanding charitable partners for
their roles in providing for hungry neighbors in the heartland

PR Newswire

SAINT PAUL, Minn., April 4, 2014

SAINT PAUL, Minn., April 4, 2014 /PRNewswire/ -- Second Harvest Heartland, a
member of Feeding America and one of the nation's largest food banks, is
pleased to announce the recipients of its fifth annual Hunger Hero Awards, an
award created to honor and recognize organizational partners who make a
compassionate and transformational impact on those who are hungry in the

Last year, more than 600,000 people in Minnesota and western Wisconsin were at
risk of missing a meal on any given day. But as the demand for emergency food
increased, so too did the generosity of many of Second Harvest Heartland's
charitable partners, six of whom demonstrated extraordinary leadership in
meeting the unprecedented demand for food. It is these six partners that
Second Harvest Heartland honors this year with its Hunger Hero Award, a seal
of appreciation designed to publicly acknowledge those who contributed the
most by way of food, funds, hours, ideas, awareness and more.

"Our mission – to end hunger through community partnerships – could not be
achieved without the support from our incredible partners. By providing
donations of food, volunteer hours, financial support, innovation, and helping
us build awareness of the need, these partners are making a difference to
hungry neighbors in the communities we serve," said Second Harvest Heartland
CEO, Rob Zeaske. "We are proud to recognize this year's Hunger Heroes for
their leadership and are honored to be the recipients of such tremendous

Hunger Heroes are recognized in six categories, each of which is critical to
Second Harvest Heartland's work and all of which must work in tandem to
collectively achieve Second Harvest Heartland's goal. This year's award
recipients and categories include:

2014 Hunger Hero Food Rescue Award: Walmart
Walmart has made a remarkable commitment to end hunger nationally and in our
local community. In 2013, they donated nearly 7 million pounds of fresh food
through our Retail Food Rescue program. In addition, Walmart has helped us
deliver this food by contributing a food rescue truck, as well as paving the
way for agency partnerships with its stores-allowing the Food Rescue program
to reach beyond the Twin Cities metro area into our rural communities.

2014 Hunger Hero Volunteer Award: Target
A key component of Target's partnership with Second Harvest Heartland is
volunteer engagement. Each month during the school year, Target team members
come together to volunteer at the Target Meals for Minds school pantry
program, providing additional food to help feed children and their families
which helps support health and readiness to learn at school. Target and their
team members show a deep commitment to making our community healthier and
stronger by volunteering thousands of hours each year at Second Harvest

2014 Hunger Hero Financial Award: General Mills
General Mills provides significant financial support to Second Harvest
Heartland through initiatives like Share Fresh, employee match donations, and
major event and campaign sponsorships. One of the most inspiring displays of
support is their commitment to engaging their employees by matching employee
donations. During their Feed the Need Food & Fund Drive held each year,
General Mills employees collect food and also raise funds that are then
matched monetarily by the General Mills Foundation.

2014 Hunger Hero Awareness Award: Pioneer Press
For the third year, the Pioneer Press partnered with Second Harvest Heartland
for the "Summer Hunger is No Picnic" campaign to raise awareness about the
issue of childhood hunger and encourage the community to take action. The
Pioneer Press took action by developing a creative campaign including multiple
ads in their newspaper and online throughout the summer. Their generous
promotional support helped drive donations and community engagement and
ultimately helped provide more meals to children and their families
experiencing hunger.

2014 Hunger Hero Innovation Award: C.H. Robinson
After a successful sweet corn rescue in 2012, improvements were identified
that could make the large-scale agricultural surplus rescue even more
successful in the future. C.H. Robinson rose to the challenge and helped solve
logistical needs in transportation—shortening delivery times and reducing
waste. More importantly, more than 600,000 pounds of sweet corn was delivered
to partner Feeding America food banks across the country and to the tables of
families in need.

2014 Hunger Hero Food Award: John Svihel Farms
John Svihel, a fruit and vegetable grower near Foley, Minn., wanted to put use
to all of the nutritious produce left behind in his fields because of its
less-than-perfect appearance. Upon learning that Second Harvest Heartland
could capture fresh produce like this through a new program called "Plant to
Donate," supported by The Mosaic Company Foundation, he had his workers gather
everything in the field. As a result, more than 800,000 pounds of fresh
cucumbers, peppers, cantaloupe, watermelon and green beans were provided to
our hungry neighbors in need.

About Philanthropy at Walmart
Walmart and the Walmart Foundation are committed to helping people live better
through philanthropic efforts. By operating globally and giving back locally,
Walmart is uniquely positioned to address the needs of the communities it
serves and make a significant social impact within its core areas of giving:
Hunger Relief and Healthy Eating, Sustainability, Career Opportunity and
Women's Economic Empowerment. Walmart and the Walmart Foundation are leading
the fight against hunger in the United States with a $2 billion commitment
through 2015. Walmart has donated more than 1 billion meals to those in need
across the country. To learn more about Walmart's giving, visit

About General Mills, Inc.
General Mills is one of the world's leading food companies, operating in more
than 100 countries around the world. Its brands include Cheerios, Fiber One,
Häagen-Dazs, Nature Valley, Yoplait, Betty Crocker, Pillsbury, Green Giant,
Old El Paso, Wanchai Ferry, Yoki and more. Headquartered in Minneapolis,
Minn., USA, General Mills had fiscal 2013 worldwide sales of US $17.8 billion.

About the General Mills Foundation
The mission of the General Mills Foundation is to nourish communities.
Continuing its tradition of generous giving and global community support,
General Mills contributed more than $150 million to charitable causes in
fiscal year 2013. General Mills invests in and collaborates with community
organizations and programs that focus on alleviating hunger and advancing
nutrition wellness. In addition, 83 percent of U.S. employees volunteer. To
learn more about the ways General Mills nourishes lives through philanthropy
and community engagement, please join us on Facebook at or visit us at

About The Pioneer Press
The Pioneer Press/, a Digital First Media publication and the
winner of three Pulitzer Prizes, serves readers and advertisers in the Twin
Cities and western Wisconsin.

About Target
Minneapolis-based Target Corporation serves guests at 1,924 stores – 1,797 in
the United States and 127 in Canada – and at Since 1946, Target
has given 5 percent of its profit through community grants and programs;
today, that giving equals more than $4 million a week. For more information
about Target's commitment to corporate responsibility, visit

About C.H. Robinson
Founded in 1905, C.H. Robinson is a global provider of multimodal logistics
services and fresh produce sourcing, to 46,000 customers through a network of
more than 285 offices and over 11,500 employees around the world. The company
works with 63,000 transportation providers worldwide. C.H. Robinson is a
Fortune 500 company and had annual revenues of $12.8 billion in 2013. Through
the company and its Foundation, C.H. Robinson and its employees contribute
millions of dollars annually to a variety of organizations, including the
Juvenile Diabetes Research Foundation, Community Health Charities, American
Red Cross, Children's Hospital and Clinics of Minnesota, and Global Impact.
The company is headquartered in Eden Prairie, Minnesota, and has been publicly
traded on the NASDAQ since 1997. For more information about C.H. Robinson,

About John Svihel Farms
Svihel Vegetable Farm offers a wide range of wholesome products to residents
of Foley, Minnesota and its surrounding areas. From cucumbers and peppers to
apples and melons, Svihel Vegetable Farm sells only the finest fruits and
vegetables. We invite you to pay us a visit at 12004 Duelm Rd NE and taste the
difference for yourself.

About Second Harvest Heartland
Second Harvest Heartland is one of the nation's largest, most efficient and
most innovative food banks. In 2013, we delivered more than 65 million meals
to nearly 1,000 food shelves, pantries and other agency partner programs
serving 59 counties in Minnesota and western Wisconsin. Second Harvest
Heartland helps relieve hunger not only by sourcing, warehousing and
distributing food, but through data-driven thought leadership and community
partnerships that help improve the region's larger hunger relief system. For
more information, visit or call 651.484.5117.

Contact: Mary Sutherland

SOURCE Second Harvest Heartland

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