PANDORA Jewelry Introduces Sparkling Letter Pendants

COLUMBIA, Md., April 2, 2014 /CNW/ - This spring, PANDORA Jewelry offers women 
a new form of personal expression — shimmering pave letter pendants. The 
sterling silver and cubic zirconia pendants can be worn on a necklace chain or 
paired with a favorite PANDORA charm bracelet. 
To view the multimedia assets associated with this release, please click: 
The complete alphabet of pendants, as well as the ampersand, allows women to 
add custom monograms, words and phrases to their PANDORA jewelry. Spell out a 
favorite word, such as "Live," "Laugh," "Love" or combine the letters of a 
school or Greek affiliation. For a fashion-forward look, layer an initial with 
other meaningful pendants on multiple bracelets or necklace chains of varying 
"We're thrilled to introduce the letter pendants, which have been a top 
consumer request for a long time," said Angel Ilagan, Vice President, 
Marketing, PANDORA Jewelry, Americas. "This addition to our collection gives 
women the opportunity to express themselves and their personalities in a whole 
new way." 
To achieve the level of detail on each hand-finished sterling silver pendant, 
PANDORA craftsmen use a micro bead-setting to fit cubic zirconia stones into 
tapered holes that are almost level with the surface. The stones are held in 
place by small metal beads. 
The new letter pendants retail for $35 each and are now available to 
consumers. To view the entire spring collection or locate an authorized 
PANDORA retailer, visit 
NOTE TO EDITORS: For more images, editors and reporters only can contact 
Heather Woolford (410-234-2519 or or Keshia Holland 
(410-309-0200 or 
About PANDORA For more than 30 years, PANDORA has been making its mark in the 
international fine jewelry industry and is world-renowned for its 
high-quality, hand finished designs made from genuine materials at affordable 
prices. The collections inspire women to embrace their individuality with 
romantic and feminine pieces that capture the unforgettable moments of life. 
The strength of the PANDORA charm bracelet is the detailed design, the high 
quality and the unique threaded bracelet system (U.S. Pat. No. 7,007,507). The 
affordable luxury collections include customizable charm bracelets, rings, 
earrings, necklaces and watches made from sterling silver and 14K and 18K 
gold. Perfect for any occasion, PANDORA jewelry is sold in over 80 countries 
on six continents in over 10,300 locations, including approximately 1,100 
PANDORA branded concept stores. To view the PANDORA collection, build a 
personal piece online or locate a jeweler, please visit For news 
and updates, find us on Facebook or follow us on Twitter. 
Headquartered in Copenhagen, Denmark, PANDORA employs over 8,500 people 
worldwide, of whom more than 5,900 are located in Gemopolis, Thailand, where 
the company manufactures its jewelry. PANDORA is publicly listed on the NASDAQ 
OMX Copenhagen stock exchange in Denmark. In 2013, PANDORA's total revenue was 
DKK 9.0 billion (approximately EUR 1.2 billion). For more information about 
PANDORA, please visit

Keshia Holland, PANDORA, o: 410-309-0200,; Heather 
Woolford, GKV, o: 410-234-2519 or m: 410-375-2334, 
PRN Photo Desk, 
To view this news release in HTML formatting, please use the following URL: 
ST: Maryland
-0- Apr/02/2014 19:01 GMT
Press spacebar to pause and continue. Press esc to stop.