Subaru Canada Sales Surge with Best March Ever


    --  March sales increase by 11.5 percent; first-quarter outcome up
        20.0 percent.
    --  Subaru XV Crosstrek and Forester sales jump 29.2 and 13.3
        percent, respectively, over the same month last year.
    --  All regions mark new sales records, yielding 11.5 percent
        growth overall.

MISSISSAUGA, ON, April 1, 2014 /CNW/ - Subaru Canada, Inc. (SCI) today tallied 
three consecutive record months, reporting a first-quarter increase with sales 
up 20.0 percent year to date. With 3,476 units sold, March results are up 11.5 
percent as month after month of continued growth leads Subaru Canada towards 
another banner year for 2014.

The Subaru XV Crosstrek achieved its best March ever with 611 new units of the 
compact crossover on Canadian roads this month, a 29.2 percent increase over 
the same month last year. As the volume leader for March, Forester sales 
boosted monthly results with 1,136 units sold, up 13.3 percent for its best 
March on record. Tribeca, Legacy and Outback also contributed to Subaru's 
sales growth with increases of 50.0, 41.1 and 18.2 percent, respectively.

These impressive results were enjoyed from coast to coast as new records were 
registered across Canada this March. Atlantic region sales dramatically rose 
by 21.2 percent over last March, while Ontario and Quebec followed suit with 
18.4 and 10.4 percent increases, respectively. Western region results climbed 
by 4.1 percent over the same month last year, besting all previous months to 
achieve a new all-time record.

"Subaru Canada continues to break new ground and capture more and more of a 
competitive market," said Shiro Ohta, president and CEO of Subaru Canada, Inc. 
"Continuing to set new records requires a winning combination of dealer 
dedication as well as the ability to satisfy customers. The four pillars of 
the Subaru brand - safety, versatility, performance and durability - allow us 
to meet the needs of the market with enhanced product."
    March
    3,476          Month's actual
    3,117          Previous year (same month)
    359            Difference
     11.5%         MTD sales vs. STLY
    8,185          2014 YTD
    6,819          2013 YTD
    1366           Difference
     20.0%         YTD sales vs. STLY
    8,185          Q1 2014
    6,819          Q1 2013
    1366           Difference
     20.0%         Current quarter sales vs. STLY

About Subaru Canada, Inc.  Subaru Canada, Inc. is a wholly owned subsidiary of 
Fuji Heavy Industries Ltd. of Japan. Headquartered in Mississauga, Ontario, 
the company markets and distributes Subaru vehicles, parts and accessories 
through a network of over 85 authorized dealers across Canada. For more 
information, please visit www.subaru.ca or www.pr.subaru.ca or follow 
@Subaru_Canada on Twitter.



SOURCE  Subaru Canada Inc. 
Joe Felstein, (905) 568-4959, jfelstein@subaru.ca; Daniel Ponzini,(905) 
568-4959, dponzini@subaru.ca, mailto:jlychak@subaru.ca; Amyot Bachand, Media 
Relations, Quebec Region, (514) 691-9276, abachand@subaru.ca 
To view this news release in HTML formatting, please use the following URL: 
http://www.newswire.ca/en/releases/archive/April2014/01/c1417.html 
CO: Subaru Canada Inc.
ST: Ontario
NI: AUT ERN  
-0- Apr/01/2014 17:03 GMT
 
 
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