Subaru Canada Elevates 2014 CRC Participation

    --  Subaru Canada inks three-year partnership with Patrick Richard
        and Rocket Rally Racing as official Subaru Rally Team Canada.
    --  Rocket Rally Racing will custom build two all-new 2015 Subaru
        WRX STI.
    --  Highly decorated sibling team, Patrick and Nathalie Richard,
        will compete with hopes of admirable podium finish.

MISSISSAUGA, ON, March 28, 2014 /CNW/ - Subaru Canada, Inc. (SCI) announced 
today that they have established a three year agreement with Patrick Richard 
and Rocket Rally Racing to continue their longtime Canadian Rally Championship 
(CRC) participation. The new partnership will extend over three years and 
solidifies Patrick Richard and Rocket Rally Racing as the official Subaru 
Rally Team Canada. Rocket Rally Racing will custom build two all-new 2015 WRX 
STI for use at the six annual events, as well as other special events and 
public display.

"It is an honour to solidify having four time Canadian rally champion Patrick 
Richard at the helm of our Subaru Rally Team Canada," said Ted Lalka, Vice 
President of Product Planning and Marketing, Subaru Canada, Inc. "Mr. Richard 
brings a wealth of knowledge in both building sound rally vehicles and being 
behind the wheel of them, giving us confidence at each and every event we 
participate in."

As Subaru Rally Team Canada competes for their tenth Canadian Rally 
Championship, Patrick Richard is competing for his fifth Canadian Rally 
Championship, while his co-driver and sister, Nathalie Richard, is competing 
for her sixth Canadian Rally Championship and ninth Canadian Ladies' 
Championship. Nathalie Richard is the most decorated co-driver in North 
American history, but the bond she shares with Patrick is rooted much deeper, 
giving them a level of communication while competing that other rally teams 
can envy.

"I'm thrilled to be able to renew the relationship with Subaru Canada, as I've 
been working closely with them over the last 13 years and think it's a 
fantastic partnership for the sport of rallying within Canada," said Richard. 
"The Rocket Rally team is going to be working hard over the next few months to 
hopefully have the new 2015 WRX STI fully prepared for Rallye Baie Des 
Chaleurs and I'm truly excited to get behind the wheel."

The next Canadian Rally Championship event, Rallye Baie Des Chaleurs, takes 
place in New Richmond, QC, between June 28 - 29. Subaru Rally Team Canada 
placed second at Rallye Perce-Neige, the first event of six through the 
championship, which was held in February. The team is excited for the five 
remaining upcoming events and can hardly wait to try the all-new 2015 Subaru 
WRX STI on the grueling stages.

About Subaru Canada, Inc.  Subaru Canada, Inc. is a wholly owned subsidiary of 
Fuji Heavy Industries Ltd. of Japan. Headquartered in Mississauga, Ontario, 
the company markets and distributes Subaru vehicles, parts and accessories 
through a network of over 85 authorized dealers across Canada. For more 
information, please visit or or follow 
@Subaru_Canada on Twitter.

About the Canadian Rally Championship:

The Canadian Rally Championship is comprised of six events held nationwide in 
a season that extends from February to November. The series is presented by 
Subaru Canada, supported by Yokohama Tire Canada and features a contingency 
program from Subaru Canada. The Canadian Association of Rallysport (CARS) is 
the official sanctioning body for rallying in Canada. A new 2014 season teaser 
video has recently been launched.

SOURCE  Subaru Canada Inc. 
Joe Felstein, (905) 568-4959,; Daniel Ponzini, (905) 
568-4959,; Amyot Bachand, Media Relations, Quebec Region, 
(514) 691-9276, 
To view this news release in HTML formatting, please use the following URL: 
CO: Subaru Canada Inc.
ST: Ontario
-0- Mar/28/2014 14:54 GMT
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