MoPals.Com, Inc. Receives Prestigious Loyalty Marketing "COLLOQUY Recognizes" Award

MoPals.Com, Inc. Receives Prestigious Loyalty Marketing "COLLOQUY Recognizes" 
FOR:, Inc. 
MARCH 27, 2014 
MoPals.Com, Inc. Receives Prestigious Loyalty Marketing "COLLOQUY
Recognizes" Award 
Tesco, Starbucks, Bloomingdale's and MoPals recipients of the first "COLLOQUY
Recognizes" awards. 
TORONTO, ONTARIO--(Marketwired - March 27, 2014) - Inc.
("MoPals") (OTCQB:MOMO), the world's first community-driven,
crowd-sourced loyalty program that bridges the gap between social media and
reward platforms is pleased to announce that it has received the first
"COLLOQUY Recognizes" award, a new program that honors the companies,
programs and initiatives that exemplify the most innovative advancements and
forward-thinking strategies in loyalty marketing. In addition to Mopals, Tesco,
Starbucks and Bloomingdales also were honorees of the award. The winners were
announced in the March 2014 COLLOQUY issue published yesterday. 
"We are excited about the recognition received by our program since this
award highlights loyalty programs and initiatives that best exemplify the most
forward-looking strategies in marketing today," said Alex Haditaghi, CEO
and Founder of "To win this award along with industry leaders
such as Starbucks, Bloomingdale and Tesco is an honor and privilege."  
"For 25 years COLLOQUY has been the voice of the loyalty-marketing
industry providing publishing, education and research that has informed and
inspired marketers around the globe," noted COLLOQUY Research Director
Jeff Berry. "It's from this unique vantage point that we're
thrilled to recognize these four companies for their outstanding contributions
and innovations." 
COLLOQUY Recognizes Tesco PLC (LSE:TSCO.L) for Innovative Use of
Tesco, a UK-based multinational grocery and general merchandise retailer,
learned from members of its Club card loyalty program that the product coupons
they were receiving were not always relevant or timely. So Tesco set out to
rejuvenate its coupon program using a new targeting algorithm based on previous
purchases. As a result, the Club card Bonus Coupon Mailer is on track in 2014
to increase same-store sales by 0.4% as well as significantly increase in-store
spending per member. 
COLLOQUY Recognizes Starbucks (NASDAQ:SBUX) for Innovative Mobile App  
The Starbucks Mobile App connects customers directly to My Starbucks Rewards,
making transactions - and engagement - much easier. Starbucks invested
significantly in proprietary digital, social, mobile payment and card
technologies to keep that competitive edge. That investment includes a test run
of a mobile-phone service for customers to order items ahead of time, and
updating its Mobile App to include barista tipping and a new shake-to-pay
function. Nearly 10 million Starbucks customers use the mobile app to make
close to five million mobile payments a week.  
COLLOQUY Recognizes MoPals (OTCQB:MOMO) as Loyalty Program to Watch Inc., a community-driven, crowd sourced loyalty program rewards its
members for their social media influence and brand ambassadorship. Bridging the
gap between traditional reward incentives and the social media landscape, the
program's target market, Generation Y, demands a modern approach to
loyalty, resulting in a unique program that recognizes and appreciates customer
loyalty by investing in its members. MoPals' partner businesses reward
members with MoCoins, the company's digital rewards currency before,
during and after the purchase process which helps to grow the MoPals community. 
COLLOQUY Recognizes Bloomingdale's (NYSE:M) for Multi-Tender Retail
Like many merchants, the luxury chain Bloomingdale's recognized that a
small percentage of its customers generated a large percentage of its sales. So
when the merchant decided to revamp its loyalty program in 2012, it wanted to
include elements that appealed to all guests, while providing extra perks to
those highest-spending customers. The result is Loyallist, a tender-neutral
program that is available to anyone who shops at Bloomingdale's. 
To review the complete press release, visit:  
ABOUT MOPALS Inc. (OTCQB:MOMO) is a publicly traded company and the world's
first community-driven, crowd sourced loyalty program that bridges the gap
between social media and reward platforms. With a mobile-based, experiential
and Big Data-driven platform, MoPals rewards its members for both social and
transactional behaviors. MoPals uses an exclusive digital currency,
MoCoins(TM), to foster an exciting community where consumers are rewarded for
making purchases at participating businesses, as well as engaging in a wide
range of social media activities that enhance brand value. For more
information, visit the company website at 
This press release contains forward-looking statements as defined within
Section 27A of the Securities Act of 1933, as amended, and Section 21E of the
Securities Exchange Act of 1934, as amended. These statements relate to future
events, including our ability to raise capital, or to our future financial
performance, and involve known and unknown risks, uncertainties and other
factors that may cause our actual results, levels of activity, performance, or
achievements to be materially different from any future results, levels of
activity, performance or achievements expressed or implied by these
forward-looking statements. You should not place undue reliance on
forward-looking statements since they involve known and unknown risks,
uncertainties and other factors which are, in some cases, beyond our control
and which could, and likely will, materially affect actual results, levels of
activity, performance or achievements. Any forward-looking statement reflects
our current views with respect to future events and is subject to these and
other risks, uncertainties and assumptions relating to our operations, results
of operations, growth strategy and liquidity. We assume no obligation to
publicly update or revise these forward-looking statements for any reason, or
to update the reasons actual results could differ materially from those
anticipated in these forward-looking statements, even if new information
becomes available in the future. For a discussion of these risks and
uncertainties, please see our filings with the Securities and Exchange
Commission. Our public filings with the SEC are available from commercial
document retrieval services and at the website maintained by the SEC at  
Alex Haditaghi
Mopals, Inc. CEO
(416) 528-9999 
INDUSTRY:  Professional Services - Advertising, PR and Marketing 
-0- Mar/27/2014 12:00 GMT
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