NXP Strengthens China Team With Appointment of Li Zheng as SVP Sales & Marketing, Greater China and Country Manager, China

NXP Strengthens China Team With Appointment of Li Zheng as SVP Sales & 
Marketing, Greater China and Country Manager, China 
Former President at Renesas Electronics China Brings 20 Year
Experience to the Role 
EINDHOVEN, THE NETHERLANDS -- (Marketwired) -- 03/24/14 --   NXP
Semiconductors N.V. (NASDAQ: NXPI) today announced the appointment of
Li Zheng as Senior Vice President Sales & Marketing, Greater China
and Country Manager for China. Zheng, who will be based in Shanghai,
will replace Mike Yeh, who is retiring from the company after an
impressive 30-year career in semiconductors industry. 
Prior to taking up this position, Zheng held the position of SVP,
worldwide marketing for SMIC Corp. Here, he was responsible for the
product line roadmap, technology readiness management, technology
promotion and joint development programs with major customers. Zheng
has held a series of high profile management positions including
Chairman & CEO of Renesas Electronics China and Hong Kong, and Senior
Vice President of NEC Electronics China and Hong Kong region. 
NXP is committed to building on its industry leading position in
China, with 8,000 of the company's employees currently based in the
region. NXP designs and creates solutions that enable secure
connections for a smarter world; a vision which supports China's
latest five-year plan. 
NXP is already the largest supplier of automotive semiconductors in
China. Growth in this sector is expected to further accelerate the
development of connected cars solutions, from smart mobility to
enabling energy efficiency, safer traffic and air pollution
reduction.  
NXP is also the market leader for other lines of business in China
including, banking, mobile transactions, AFC, NFC and infrastructure.
Meeting the increasing demands of the Chinese mobile device market,
NXP provides mobile and cloud connected devices and system protection
semiconductors to the major Chinese mobile brands. In addition, NXP's
leading technologies are enabling secure connections and solutions
for smart cities. Innovations in energy efficiency, smart lighting,
smart buildings, and smart mobility are supporting customers in China
for future development in the era of the Internet of Things.  
"Li brings to the role in-depth knowledge of the specific demands of
the China market," said Rick Clemmer, president and CEO, NXP
Semiconductors. "His long tenure in the semiconductor and electronics
industries will provide us with valuable experience and underscores
our commitment to this important region. We are pleased to welcome Li
to the team." 
"Li replaces Mike Yeh, who is retiring from this position," Clemmer
continued. "I'd like to take this opportunity to thank Mike for his
contribution to NXP. Mike's dedication to build our success in
Greater China, and his admirable leadership has been crucial in
helping driving our leading position in the region."  
About NXP Semiconductors
 NXP Semiconductors N.V. (NASDAQ: NXPI)
creates solutions that enable secure connections for a smarter world.
Building on its expertise in High Performance Mixed Signal
electronics, NXP is driving innovation in the automotive,
identification and mobile industries, and in application areas
including wireless infrastructure, lighting, healthcare, industrial,
consumer tech and computing. NXP has operations in more than 25
countries, and posted revenue of $4.82 billion in 2013. Find out more
at www.nxp.com.  
Forward-looking Statements 
 This document includes forward-looking
statements which include statements regarding NXP's business
strategy, financial condition, results of operations and market data,
as well as other statements that are not historical facts. By their
nature, forward-looking statements are subject to numerous factors,
risks and uncertainties that could cause actual outcomes and results
to be materially different from those projected. Readers are
cautioned not to place undue reliance on these forward-looking
statements. Except for any ongoing obligation to disclose material
information as required by the United States federal securities laws,
NXP does not have any intention or obligation to publicly update or
revise any forward-looking statements after NXP distributes this
document, whether to reflect any future events or circumstances or
otherwise. For a discussion of potential risks and uncertainties,
please refer to the risk factors listed in NXP's SEC filings. Copies
of NXP's SEC filings are available from the SEC website, www.sec.gov. 
For further press information, please contact: 
Joon Knapen
joon.knapen@nxp.com
+31 619 303 857 
 
 
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