Ozzie Smith, Budweiser Continue Campaign to Make MLB Opening Day a National Holiday

 Ozzie Smith, Budweiser Continue Campaign to Make MLB Opening Day a National
                                   Holiday

WhiteHouse.gov Petition Closing in on 100,000 Signatures to Warrant
Administration Response

PR Newswire

ST. LOUIS, March 20, 2014

ST. LOUIS, March 20, 2014 /PRNewswire/ --Hall of Fame shortstop Ozzie Smith,
in partnership with Budweiser, is still on the campaign trail to make MLB
Opening Day a holiday. With days until the March 26 deadline, the petition
hosted at WhiteHouse.gov needs roughly 8,000 signatures to meet the 100,000
threshold warranting an Administration response.

Hall of Fame shortstop Ozzie Smith, in partnership with Budweiser, is on the
campaign trail to make MLB Opening Day a national holiday. The petition hosted
at WhiteHouse.gov needs to collect 100,000 signatures by March 26, 2014, to
warrant an Administration response.

Fans 21 and older are encouraged to visit Budweiser.com/OpeningDay to sign the
petition and honor MLB Opening Day, which this year falls on March 31, as a
day of national observance via presidential proclamation.

Smith launched the campaign last month from St. Louis Cardinals Spring
Training with a video trumpeting the merits of Opening Day. The online series
– supplemented by testimonials from a host of retired MLB players and coaches
– continues with new content this week at Budweiser.com/OpeningDay and
YouTube.com/Budweiser.

"We owe it to the generations before and ahead of us to nationally observe
Opening Day as a holiday," said Smith. "Budweiser and baseball, what's more
American than that?"

With today being the first day of spring, baseball fans are eagerly
anticipating the start of a new MLB season. For centuries, sometimes obscure
stats have helped define America's National Pastime and this year, as fans
rally to make Opening Day a holiday, is no different. Here's a look at the
numbers* behind MLB Opening Day 2014.

  o8,000 more signatures needed at WhiteHouse.gov to garner an official
    response from the Administration on making Opening Day a holiday
  o22 million Americans admit to having played hooky to watch or attend an
    Opening Day game
  o1,092 baseballs are used on Opening Day
  o1.3 million fans will attend Opening Day games in 2014
  o19,500 pounds of peanuts and 148,000 pounds of hot dogs will be consumed
    on Opening Day

For more information on joining Budweiser's movement to make Opening Day a
holiday, visit Budweiser.com/OpeningDay. 

About Budweiser
Budweiser, an American-style lager, was introduced in 1876 when company
founder Adolphus Busch set out to create the United States' first truly
national beer brand – brewed to be universally popular and transcend regional
tastes. Each batch of Budweiser follows the same family recipe used by five
generations of Busch family brewmasters. Budweiser is a medium-bodied,
flavorful, crisp and pure beer with blended layers of premium American and
European hop aromas, brewed for the perfect balance of flavor and refreshment.
Budweiser is made using time-honored methods including "kraeusening" for
natural carbonation and Beechwood aging, which results in unparalleled balance
and character. The brand celebrates great times and has used the phrase "Grab
Some Buds" in advertising since 2010.

About Anheuser-Busch
Based in St. Louis, Anheuser-Busch is the leading American brewer, holding a
47.7 percent share of U.S. beer sales to retailers. The company brews
Budweiser and Bud Light, two of the world's largest-selling beers.
Anheuser-Busch is a major manufacturer of aluminum cans and has been a leading
aluminum recycler for more than 30 years. The company is a wholly-owned
subsidiary of Anheuser-Busch InBev, the leading global brewer, and continues
to operate under the Anheuser-Busch name and logo. For more information,
visit anheuser-busch.com.

* Numbers approximate. Provided by KRC Research, Rawlings Sporting Goods,
Major League Baseball, Sportservice Management Services, and National Hot Dog
and Sausage Council. For more information, visit newsroom.anheuser-busch.com.

Media Contact:
Jeff Grass, Budweiser
314.765.2126
jeffrey.grass@anheuser-busch.com

Jen Crichton, Weber Shandwick
314.552.6788
jcrichton@webershandwick.com

Photo - http://photos.prnewswire.com/prnh/20140320/CG87550-INFO

SOURCE Anheuser-Busch

Website: http://www.anheuser-busch.com
 
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