Rawlings continues international push with Chinese Baseball Association
Includes designation as the "Official Apparel and Equipment Sponsor"
ST. LOUIS, March 14, 2014
ST. LOUIS, March 14, 2014 /PRNewswire/ --Rawlings Sporting Goods Company,
Inc. a subsidiary of Jarden Corporation (NYSE: JAH) today formally announced a
new, 6-year agreement with the Chinese Baseball Association (CBA),
establishing Rawlings as the Official Apparel and Equipment Sponsor for the
national governing body. The new partnership covers all players, coaches,
trainers and management staff of the National Team of China and National Youth
Team of China.
"Rawlings is proud to partner with the Chinese Baseball Association to enhance
and improve the level of play for Chinese players of all skill levels," said
Brian Josephson, General Manager of Emerging Markets for St. Louis,
Missouri-based Rawlings. "China has proven to have the skills and discipline
necessary to be a contender on the world stage of baseball, and we look
forward to working with them in this endeavor as we promote healthy
activities, teamwork and discipline throughout the world through the great
game of baseball."
Rawlings' agreement with the CBA joins its expansive roster of equipment
adoptions and official designations by baseball organizations worldwide.
Rawlings is the Official Ball Supplier and Batting Helmet of Major League
Baseball and the World Baseball Classic™, the Official Baseball of Minor
League Baseball™, the Official Bat, Baseball and Batting Helmet of Baseball
Canada™, and the Official Baseball, Batting Helmet and Catcher's Gear Provider
of Baseball Australia™ and the Australian Baseball League™.
The partnership with Rawlings connects the CBA with an authentic baseball
brand committed to growing the game of baseball throughout China. In recent
years, China's national team started moving up the world rankings and
currently sits as one of the top 20 international teams. With its third-place
finish in the 2013 World Baseball Classic Pool A, China received an automatic
qualifier into the 2017 World Baseball Classic tournament.
Rawlings will begin activating the new partnership immediately with the
creation of the national team's new uniform design in advance of international
competitions later this year.
Rawlings Sporting Goods Company, Inc. is an innovative manufacturer and
marketer of sporting goods worldwide. Founded in 1887, Rawlings is an
authentic global sports brand, trusted by generations of athletes of all skill
levels. Rawlings' unparalleled quality and expert craftsmanship are the
fundamental reasons why more professional athletes, national governing bodies
and sports leagues choose Rawlings. Rawlings is the Official Ball Supplier
and Batting Helmet of Major League Baseball®, the official baseball of Minor
League Baseball™ and the NCAA®, and the approved baseball, basketball,
football and softball of the National High School Federation®. For more
information, please visit Rawlings.com or by phone at (314) 819-2800.
About Jarden Corporation
Jarden Corporation is a leading provider of a diverse range of consumer
products with a portfolio of over 120 trusted, quality brands sold globally.
Jarden operates in three primary business segments through a number of well
recognized brands, including: Outdoor Solutions: Abu Garcia®, AeroBed®,
Berkley®, Campingaz® and Coleman®, ExOfficio®, Fenwick®, Gulp!®, Invicta®,
K2®, Marker®, Marmot®, Mitchell®, PENN®, Rawlings®, Shakespeare®, Stearns®,
Stren®, Trilene®, Völkl® and Zoot®; Consumer Solutions: Bionaire®, Breville®,
Crock-Pot®, FoodSaver®, Health o meter®, Holmes®, Mr. Coffee®, Oster®,
Patton®, Rival®, Seal-a-Meal®, Sunbeam®, VillaWare® and White Mountain®; and
Branded Consumables: Ball®, Bee®, Bernardin®, Bicycle®, Billy Boy®, Crawford®,
Diamond®, Dicon®, Fiona®, First Alert®, First Essentials®, Hoyle®, Kerr®,
Lehigh®, Lifoam®, Lillo®, Loew Cornell®, Mapa®, NUK®, Pine Mountain®,
Quickie®, Spontex®, Tigex® and Yankee Candle®. Headquartered in Florida,
Jarden ranks #383 on the Fortune 500 and has over 30,000 employees worldwide.
For further information about Jarden, please visit www.jarden.com.
Contact: Kurt Hunzeker, (314) 819-5348, firstname.lastname@example.org
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