Jyske Bank Selects Haivision for Transcontinental Video Contribution From NASDAQ to Denmark Over the Internet

Jyske Bank Selects Haivision for Transcontinental Video Contribution From
NASDAQ to Denmark Over the Internet

Award-winning, financial news channel Jyske Bank TV uses Haivision's Makito X
Series powered with Secure Reliable Transport (SRT) technology to achieve low
cost live video contribution

MONTREAL, March 13, 2014 (GLOBE NEWSWIRE) -- In order to drive more compelling
and immediate content into their media network, Jyske Bank, one of the largest
banks in Denmark, has established a 24/7 contribution feed originating at
NASDAQ in New York and delivered to their production center outside of
Copenhagen using low cost Internet connections. Jyske Bank uses this topical
live HD content for their online TV channel, jyskebank.tv, and the content
becomes an integral part of the customer experience at all their branches
throughout Europe.

Jyske Bank TV covers the latest financial news and in-depth economic issues,
and broadcasts live from studios at NASDAQ MarketSite in New York's Times
Square. Jyske Bank TV chose Haivision's Makito X encoders with Secure Reliable
Transport (SRT) to deliver their content over the Internet from NASDAQ to its
corporate production center in Denmark for distribution.

Avoiding costly satellite networks, Jyske Bank relies on Haivision's highly
efficient, low latency H.264 Makito X encoding platform with its SRT transport
layer for an end-to-end, cost effective solution for streaming quality,
real-time video over the Internet at low bitrates. SRT optimizes video
streaming performance across unpredictable Internet networks, recovering from
packet loss, jitter, network congestion and bandwidth fluctuations that can
severely affect the viewing experience.

"Jyske Bank TV is an important initiative that brings the latest financial
news directly to our customers," said Steen Mertz, director communications
technology, Jyske Bank. "To make the broadcast possible, we're using
Haivision's Makito X with its SRT technology to deliver a high quality, low
latency feed over the Internet. With Haivision, we get better quality at a
lower bitrate, and take advantage of low cost, everyday Internet bandwidth."

Leveraging Haivision's CoolSign digital signage system, Jyske Bank TV is
broadcast to more than 700 screens in 120 branch locations throughout Europe.
They also deliver the live feed to their internal IPTV system, to distribute
Jyske Bank TV internally to employees, and Jyske Bank syndicates its
programming to third-party sites.

Media Kit


Jyske Bank case study: http://www.haivision.com/case-studies/jyske-bank-tv
Images: Jyske Bank Denmark Studio

About Haivision

Haivision delivers end-to-end solutions for streaming, encoding, recording,
managing, and distributing secure video and interactive media within the
enterprise, education, medical/healthcare, and federal/military industries.
Haivision is a private company based in Montreal and Chicago with regional
offices in Austin, Tx; Atlanta, Ga.; Portland, Or.; Washington D.C. and
Hamburg, Germany. With a global sales and support organization, Haivision
distributes its products through value-added resellers, system integrators,
distributors, and OEMs worldwide. More information is available at

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CONTACT: Jennifer Gazin
         PR and Communications Manager
         Tel: +1 (514) 334-5445

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