Create With Uncompromising Speed And Image Quality: The New Nikon 1 V3 Provides A Compact, Versatile Feature Set For Capturing

    Create With Uncompromising Speed And Image Quality: The New Nikon 1 V3
Provides A Compact, Versatile Feature Set For Capturing Stunning Images And HD

Announced Alongside the New 1 NIKKOR VR 10-30mm f/3.5-5.6 PD-Zoom and 1 NIKKOR
VR 70-300mm f/4.5-5.6 Lenses, the Nikon 1 V3 is the Ideal Companion Camera for
the D-SLR Shooter Looking to Pack Light and Move Fast

PR Newswire

MELVILLE, N.Y., March 13, 2014

MELVILLE, N.Y., March 13, 2014 /PRNewswire/ --Today, Nikon Inc. announced the
new Nikon 1 V3, a compact, yet powerful addition to the Nikon 1 Advanced
Camera with Interchangeable Lens System. Designed to make no sacrifices when
it comes to speed, performance and image quality, the blazing fast V3 sports
an impressive Hybrid AF system and the world's fastest continuous shooting
frame rate^1 at 20 frames-per-second (fps) with full autofocus, a speed that
outpaces even pro D-SLR cameras. Ideal for capturing fast-moving action,
sports and wildlife, the new Nikon 1 V3 offers a top-class feature set that
includes an 18.4-megapixel CX-format image sensor, a new EXPEED 4A image
processor, 1080/60p Full HD video capabilities, built-in Wi-Fi® connectivity^2
and a new touch-panel tilting LCD display. Whether searching for a compact
interchangeable lens camera that can do it all or a D-SLR companion camera for
moments when time is of the essence, the V3 can satisfy the needs of the
enthusiast or professional.

Further expanding on the growing stable of 1 NIKKOR lenses, Nikon has also
introduced the new 1 NIKKOR VR 10-30mm f/3.5-5.6 PD-Zoom and the 1 NIKKOR VR
70-300mm f/4.5-5.6 telephoto zoom lenses, providing even more impressive lens
options for Nikon 1 shooters.

"The versatile Nikon 1 V3 allows the photographer to capture even the fastest
moving subjects with clarity and ease," said Masahiro Horie, Director of
Marketing and Planning, Nikon Inc. "With an incredible feature set, a newly
crafted ergonomic design and sporting the elite high-speed performance that
has become a hallmark of the Nikon 1 System, the V3 is ready to help users
make amazing images and HD video."

Capture the Shots That Matter With Uncompromising Speed and Quality
The Nikon 1 V3 makes no sacrifices in terms of speed, performance and image
quality, as Nikon continues to innovate and invigorate the Nikon 1 System. The
camera sports the world's fastest continuous shooting frame rate at a blazing
fast 20 frames-per-second (fps), faster than other mirrorless interchangeable
lens cameras, and ideal for capturing fast-moving action and sports. Combined
with an outstanding Hybrid AF System, every fleeting moment can be captured
with incredible precision and accuracy. With 171 contrast detect focus areas
and the center 105 areas supporting phase detection AF, the V3 provides
super-fast AF response and accuracy when capturing still images or HD video in
addition to exceeding the AF abilities of many D-SLR camera offerings.

The Nikon 1 V3 also features elite imaging specifications that help ensure
superior image and HD video quality and impressive low-light performance,
including the addition of a high-resolution 18.4-megapixel CX-format image
sensor and new EXPEED 4A image processing engine. Together, they help render
true colors and incredible detail, whether shooting an exotic safari or the
local swim meet. The V3 also carries an ISO range of 160-12,800 with high ISO
noise reduction, providing the versatility to effortlessly capture images in
difficult low-light shooting scenarios.

Exceptional Video Performance and a Dynamic Feature Set
When still images are not enough, the Nikon 1 V3 sports an outstanding number
of video features that today's multimedia photographer can take advantage of.
The V3 is capable of recording Full HD video at 1080/60p with Movie e-VR
(Electronic Vibration Reduction) which helps to eliminate camera shake to
record smooth and clear movies. Full-time continuous AF is also possible
during video recording, helping maintain critical HD focus, while the
versatile CX-format sensor assists in creating video with a beautiful shallow
depth of field. The V3 can also capture slow motion video at an impressive 120
frames-per-second (fps) in high quality 720p HD. Additionally, users can
capture full resolution still images during video recording, rounding out an
impressive and comprehensive stable of video features at the user's disposal.

In another first for the Nikon 1 series, the V3 features built-in Wi-Fi
connectivity^2, helping users seamlessly share every unforgettable moment.
Connect to a compatible smart phone or tablet and share precious photos with
friends and family by uploading them to social networks. The Nikon 1 V3 also
empowers the user to unleash their creativity, with fun and unique shooting
options for all levels of photographer. The V3 offers a wealth of creative
modes previously found in models like the Nikon 1 AW1 and Nikon 1 J3,
including Miniature Effect, Easy Panorama and Selective Color, in addition to
new modes like Creative Palette, Toy Camera and Cross Process, for a truly
customized photography experience. Mainstay Nikon 1 System features such as
Slow View, Live Image Control and Motion Snapshot return in this iteration of
the V-Series, further enhancing a dynamic and versatile feature set for even
the most demanding of photographers.

Elegant Styling, Superior Operability
The Nikon 1 V3 has been ergonomically designed to allow the user to shoot
comfortably and confidently in a variety of shooting scenarios. The extremely
compact yet sophisticated body sports conveniently placed external controls
with two programmable function buttons, allowing the enthusiast to tailor
their camera to their own personal shooting style. An additional function
button is added with the optional GR-N1010 grip, a lightweight option that
provides steadier handling, as well as an additional shutter button and
sub-command dial that will be familiar to D-SLR shooters.

Another innovative addition to the Nikon 1 Series is the V3's new tilting,
touch-panel 3-inch LCD monitor that allows photographers to compose brilliant
images and HD video from various new angles. This thin and versatile monitor
is a convenient tool for adjusting settings on the go, affording the user the
ability to quickly trigger the shutter when capturing a photo or change the
focus point when capturing video by simply touching the screen. Playback is
seamless and a new Highlight Display function helps the user to spot
washed-out highlights after shooting. Additionally, a Virtual Horizon feature
with pitching detection helps frame landscapes and architecture with rich
detail and beautiful focus.

As part of the versatile Nikon 1 System of advanced cameras with
interchangeable lenses, the Nikon 1 V3 is compatible with eleven 1 NIKKOR lens
options ranging from ultra-wide-angle to telephoto, while users can also
employ their arsenal of NIKKOR glass using the optional FT-1 Mount Adapter.
Users can also take advantage of the Nikon 1 System's 2.7x crop factor for
increased range when shooting sports or wildlife, making it an ideal companion
for the D-SLR shooter. Nikon also offers an optional external high resolution
2359k-dot electronic viewfinder (EVF), the DF-N1000, and optional
multi-accessory grip, the GR-N1010, alongside the Nikon 1 V3 for increased
control and handling. The V3 also maintains compatibility with Nikon 1
external flashes and the ME-1 external microphone (with the AS-N1000 Multi
Accessory Port Adapter).

Go Farther with New 1 NIKKOR lenses
Announced alongside the Nikon 1 V3, Nikon has introduced two new 1 NIKKOR lens
offerings. Kitted with the V3, the 1 NIKKOR VR 10-30mm f/3.5-5.6 PD-Zoom is an
evolved compact zoom lens, ready for nearly any situation. Sporting a useful
3x zoom (27-81mm equivalent), the new 10-30mm lens is equipped with a unique
power drive zoom dial that allows for simple and smooth zoom capability, ideal
for capturing sharp and steady HD video.

Additionally, Nikon has also introduced a powerful new telephoto zoom lens
option that takes Nikon 1 users farther than ever before. The new 1 NIKKOR VR
70-300mm f/4.5-5.6 lens features a super-telephoto focal range (189-810mm
equivalent) that can get the photographer up close to sports action or
wildlife from a distance. The first 1 NIKKOR lens crafted with Super ED Glass,
the 70-300mm lens is equipped with built-in Vibration Reduction (VR) and Nano
Crystal Coating to prevent ghost and flare.

Price and Availability
The Nikon 1 V3, kitted with the 1 NIKKOR VR 10-30mm f/3.5-5.6 PD-Zoom lens,
the DF-N1000 Electronic Viewfinder and the GR-N1010 Grip will be available in
April 2014 for a suggested retail price (SRP) of $1,199.95*. The 1 NIKKOR VR
10-30mm f/3.5-5.6 PD-Zoom and the 1 NIKKOR VR 70-300mm f/4.5-5.6 lenses will
also be sold separately for $299.95* and $999.95*SRP, respectively.

About the NIKKOR brand
With a comprehensive assortment of FX and DX-format lenses and focal lengths,
from the ultra-wide 10-24mm to the super telephoto 800mm VR, Nikon
photographers have come to rely upon the NIKKOR core technologies that
contribute to their optical superiority. NIKKOR is the brand name for Nikon's
photographic lenses, which are precision crafted to the most exacting
standards in Nikon's own glassworks. In 1933, Nikon marketed its first camera
lens under the NIKKOR brand name, the "Aero-NIKKOR" for aerial photography
applications. Since then, NIKKOR has been used as a brand name for Nikon's
lenses that symbolizes durability, high image quality and optical excellence.

About Nikon
Nikon, At the Heart of the Image™. Nikon Inc. is the world leader in digital
imaging, precision optics and photo imaging technology and is globally
recognized for setting new standards in product design and performance for its
award-winning consumer and professional photographic equipment. Nikon Inc.
distributes consumer and professional digital SLR cameras, NIKKOR optics,
Speedlights and system accessories; Nikon COOLPIX® compact digital cameras;
35mm film SLR cameras; Nikon software products and Nikon sports and
recreational optics as well as the Nikon 1 advanced camera with
interchangeable lens system. Nikon Corporation, the parent company of Nikon
Inc., recently celebrated its 80th anniversary of NIKKOR optics, and announced
the production of over 85 million NIKKOR lenses in 2014, creating a new
milestone in Nikon's heritage of superior optics. For more information, dial
(800) NIKON-US or visit, which links all levels of
photographers to the Web's most comprehensive photo learning and sharing
communities. Connect with Nikon and other photographers on Facebook at and get the latest news and information from
Twitter by following @NikonUSA.

^1Among digital cameras with interchangeable lenses as of March 10, 2014,
based on Nikon research

^2Cameras having Wi-Fi®capability can only be used with a compatible iPhone®,
iPad®, and/or iPod touch® or smart devices running on the Android™ operating
system. The application can be downloaded free of charge from Google Play™ or
the Apple App Store.

For use with Android or iOS mobile devices, please refer to mobile device
compatibility and available features at
(Android) or

Android and Google Play are trademarks of Google, Inc.

iPhone, iPad and iTunes are trademarksof Apple Inc., registered in the U.S.
and other countries.

Apple, the Apple logo, iPhone, iPad and iPod touch are trademarksof Apple
Inc., registered in the U.S. and other countries. APP Store is a service mark
of Apple Inc.

Wi-Fi® and the Wi-Fi CERTIFIED logo are registered trademarks of the Wi-Fi

*SRP (Suggested Retail Price) listed only as a suggestion. Actual prices are
set by dealers and are subject to change at any time.

All Nikon trademarks are trademarks of Nikon Corporation.

Specifications, equipment and release dates are subject to change without any
notice or obligation on the part of the manufacturer.

SOURCE Nikon Inc.

Contact: MWW, Matt Kopacz E:, Alex Kruse E:,
both at P: 201.507.9500,
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