Hit Your Stride In Style!

                          Hit Your Stride In Style!

New Baby-G BG6903 Collection for Runners

PR Newswire

DOVER, N.J., March 12, 2014

DOVER, N.J., March 12, 2014 /PRNewswire/ --"On your mark, get set, go" with
the new  BG6903 Collection from Baby-G – a runner's delight! Launching this
spring, this vibrant and sporty collection of three dynamic watch models is
perfectly tailored to women who like to hit the pavement, from casual joggers
to fast-paced sprinters.

The BG6903-2, BG6903-7B and BG6903-8 watch models come in three color
combinations: blue with a black face, white with a matching white face and
grey with a yellow face, respectively, and feature timepiece technology sure
to please the woman "on-the-run." These unique models feature a 60 lap memory
and 1/100^th second, 100 hour stopwatch, as well as being shock and 200 meter
water resistant. Perfect for blazing around the track, the watches also
include durability and stamina with a seven year battery life. Add to these
features an EL backlight, 24 hour countdown timer, two multi-function alarms
and dual time, for a collection that literally "runs" away from the pack.

"The Baby-G woman is dynamic, inspired and motivated and the BG6903 collection
relates perfectly to that lifestyle," said Shigenori Itoh, Chairman & CEO of
Casio America. "The BG6903 watches are catered specifically to runners and
feature the functionality and style that every active woman needs to make the
best time on and off the track."

The BG6903-2, BG6903-7B and BG6903-8 will hit shelves in March at select
Nordstrom, Bloomingdales and Macy's stores  for an MSRP of $99. Please visit
www.baby-g.com for more information.

About Casio America, Inc.
Casio America, Inc., Dover, N.J., is the U.S. subsidiary of Casio Computer
Co., Ltd., Tokyo, Japan, one of the world's leading manufacturers of consumer
electronics and business equipment solutions, established in 1957. Casio
America, Inc. markets calculators, keyboards, mobile presentation devices,
disc title and label printers, watches, cash registers and other consumer
electronic products. Casio has strived to realize its corporate creed of
"creativity and contribution" through the introduction of innovative and
imaginative products. For more information, visit www.casiousa.comor

About Baby-G
Casio's female timepiece brand, Baby-G, was created as a counterpart to its
"big brother" G-SHOCK in 1994. The brand exemplifies the meeting of fashion
and function for the vibrant, active woman with watches that are stylish,
bold, tough and chic. Equipped with the same great functionality that G-SHOCK
is known for, Baby-G timepieces are shock and water resistant with multiple
daily alarms and stopwatch functions. The brand has partnered with some of the
hottest names in music, fashion and pop culture on standout watch
collaboration the most recent including Ke$ha, Rebecca Minkoff, Joyrich and
Married To The Mob.

SOURCE Casio Baby-G

Website: http://www.casiousa.com
Contact: Stacey White, Danielle Morrone, Coyne PR, (973) 588-2000,
swhite@coynepr.com, dmorrone@coynepr.com or Sue VanderSchans, CASIO AMERICA,
INC., (973) 361-5400, svanderschans@casio.com
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