Dentsu Named Advertising Agency of the Year, Network of the Year, and Interactive Agency of the Year at ADFEST 2014

  Dentsu Named Advertising Agency of the Year, Network of the Year, and
  Interactive Agency of the Year at ADFEST 2014

Business Wire

TOKYO -- March 12, 2014

Dentsu Inc. (TOKYO:4324)(ISIN:JP3551520004)(President & CEO: Tadashi Ishii;
Head Office: Tokyo; Capital: 74,609.81 million yen) was named Advertising
Agency of the Year^1, Network of the Year, and Interactive Agency of the Year
at the 17th Asia Pacific Advertising Festival (ADFEST 2014) held from March 6
to 8 in Pattaya, Thailand.

Advertising Agency of the Year (Photo: Business Wire)

Advertising Agency of the Year (Photo: Business Wire)

Dentsu Inc. received the top award, the Grande Lotus, in the Film,
Interactive, Promo, Design, and Integrated categories, and, together with
other Dentsu Group companies, won five Gold Lotuses, sixteen Silver Lotuses,
nineteen Bronze Lotuses and one INNOVA Lotus award for a total of 46 awards
across twelve categories.


Film Lotus:          1 Grande, 3 Silver, and 9 Bronze
Press Lotus:           1 Bronze
Outdoor Lotus:         1 Gold, 2 Silver, and 2 Bronze
Radio Lotus:           1 Bronze
Interactive Lotus:     1 Grande, 4 Silver, and 1 Bronze
Direct Lotus:          1 Gold
Promo Lotus:           1 Grande, 1 Gold, 1 Silver, and 1 Bronze
Design Lotus:          1 Grande, 5 Silver, and 1 Bronze
Film Craft Lotus:      1 Silver and 3 Bronze
Media Lotus:           2 Gold
Integrated Lotus:      1 Grande
INNOVA Lotus:          1 INNOVA Lotus



^1 Dentsu Inc. was named Advertising Agency of the Year in 2011 and 2012;
Dentsu Group company Taproot India Communication Pvt. Ltd was named
Advertising Agency of the Year in 2013.

ADFEST was established in 1998 by the Asian Federation of Advertising
Associations (AFAA) to focus on creative work in the Asia Pacific region, and
has since built a reputation as one of the most prestigious advertising
festivals in the world. This year’s festival received 3,253 entries for awards
in 17 categories: Film, Press, Outdoor, Radio, Interactive, Mobile, Direct,
Promo, Design, Print Craft, Film Craft, New Director, Media, Effective,
Integrated, INNOVA, and Lotus Roots.

About the Dentsu Group
Dentsu is the world’s largest advertising agency brand. Led by Dentsu Inc.
(Tokyo: 4324; ISIN: JP3551520004), a company with a history of 112 years of
innovation, the Dentsu Group provides a comprehensive range of client-centric
brand, integrated communications, media and digital services through its seven
global network brands—Carat, Dentsu, Dentsu media, iProspect, Isobar,
Posterscope and Vizeum—as well as through its specialist/multi-market brands
including 360i, Amnet, Amplifi, Data2Decisions, mcgarrybowen, Mitchell
Communications (PR) and psLive.

The Dentsu Group has a strong presence in 110 countries across five
continents, and employs more than 37,000 dedicated professionals. Dentsu Aegis
Network Ltd., its global business headquarters in London, oversees Dentsu’s
agency operations outside of Japan. The Group is also active in the production
and marketing of sports and entertainment content on a global scale.
www.dentsu.com

Photos/Multimedia Gallery Available:
http://www.businesswire.com/multimedia/home/20140312005492/en/

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Available:http://www.businesswire.com/cgi-bin/mmg.cgi?eid=50822641&lang=en

Contact:

Dentsu Inc.
Shusaku Kannan, (813) 6216-8042
Senior Manager
Corporate Communications Division
s.kannan@dentsu.co.jp
 
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